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Wrigley Keeps Kids Smiling Through Donation to American Dental Association Program
Date:1/28/2008

of chewing gum. Through the Chicago-based Wrigley Science Institute, which works globally with independent researchers at leading institutions to learn more about the potential health and wellness benefits of chewing gum, Wrigley is pursuing four key scientific areas: how gum can help reduce situational stress; help manage weight; help increase focus, alertness and concentration; and improve oral health.

About Wrigley

The Wm. Wrigley Jr. Company is a recognized leader in confections with a wide range of product offerings including gum, mints, hard and chewy candies, lollipops, and chocolate. The Company has global sales of nearly $4.7 billion and distributes its world-famous brands in more than 180 countries. Three of these brands -- Wrigley's Spearmint(R), Juicy Fruit(R), and Altoids(R) -- have heritages stretching back more than a century. Other well-loved brands include Doublemint(R), Life Savers(R), Big Red(R), Boomer(R), Pim Pom(R), Winterfresh(R), Extra(R), Freedent(R), Hubba Bubba(R), Orbit(R), Excel(R), Creme Savers(R), Eclipse(R), Airwaves(R), Solano(R), Sugus(R), P.K.(R), Cool Air(R) and 5(TM).

*Promotion ends February 29, 2008. Give Kids A Smile(R) is a children's access to care program of the American Dental Association. For more information, visit http://www.gumisgood.com and http://www.ada.org/goto/gkas.

Brian Wright

Wm. Wrigley Jr. Company

312.645.3057

Brian.Wright@wrigley.com

Marla Saret

Edelman

312.233.1320

marla.saret@edelman.com

(1) Center For Disease Control. "Preventing Dental Caries." 25 Nov. 2005.

http://www.cdc.gov/nccdphp/publications/factsheets/Preve
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SOURCE Wm. Wrigley Jr. Company
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