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Worldwide Gap Between Vision Care Attitudes & Behavior
Date:8/6/2009

wer (41%) make sure their children wear sunglasses when outdoors.
  • Nearly seven-in-ten (68%) of those surveyed say they rely on their eye doctor's advice when it comes to how to correct or improve their vision. Respondents in France (91%), Russia (81%), Australia (80%) and the United States (78%) display relatively higher agreement, while the United Kingdom (58%), Japan (56%) and Brazil (37%) are significantly lower than the global average.
  • To view the Executive Summary, including key findings by country, visit www.thevisioncareinstitute.com/globalsurvey.

    About the Survey

    Global Attitudes and Perceptions About Vision Care was conducted on an economically viable population of consumers ages 18-54 in 13 countries -- Australia, Brazil, China, France, Hong Kong, Italy, Japan, Korea, Russia, Singapore, Taiwan, the United Kingdom and the United States.

    A total of 6,500 adults ages 18-54 (a nationally representative cross section of 500 adults per country) were surveyed between April and July, 2008. Online interviews were conducted in all countries but China and Russia, where interviews were conducted via telephone. National representation was based on gender, age, household income and geographic region. To ensure economic viability, survey respondents were screened for minimum household incomes based on specific standards and guidelines for each country. The "Global" numbers in this report are calculated by a straight-line average of the data from the 13 countries.

    About The Vision Care Institute(TM), LLC

    The Vision Care Institute(TM), LLC, a Johnson & Johnson company, is an innovative professional resource for eye care providers. Headquartered in Jacksonville, Fla., the state-of-the-art facility gives
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    SOURCE The Vision Care Institute(TM), LLC
    Copyright©2009 PR Newswire.
    All rights reserved

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