WASHINGTON, May 29 /PRNewswire-USNewswire/ -- The following is a statement by Matthew L. Myers, President, Campaign for Tobacco-Free Kids:
The World Health Organization's World No Tobacco Day, to be celebrated May 31, is an important reminder of the devastating toll of the global tobacco epidemic and the urgent need for nations to implement proven measures to reduce tobacco use and save lives.
This year's theme -- Tobacco-Free Youth: Break the Tobacco Marketing Net -- focuses necessary attention on the billions of dollars tobacco companies spend to market their deadly and addictive products around the world, much of it aimed at children. Nations can reduce tobacco use among both children and adults by implementing the scientifically proven measures called for by the international tobacco control treaty, the Framework Convention on Tobacco Control. The treaty has been ratified by 155 nations, but unfortunately not by the United States.
To effectively reduce tobacco use, the WHO recommends that nations
implement a package of six cost-effective solutions called MPOWER:
-- Monitor tobacco use and assess the impact of tobacco prevention and
-- Protect everyone from secondhand smoke with laws that require smoke-free
workplaces and public places;
-- Offer help to every tobacco user to quit;
-- Warn and effectively educate every person about the dangers of tobacco
use with strong, pictorial health warnings and hard-hitting, sustained
-- Enact and enforce comprehensive bans on tobacco advertising, promotion
and sponsorships and on the use of misleading terms such as
"light" and "low-tar;"and
-- Raise the price of tobacco products by significantly increasing tobacco
According to the WHO, tobacco use is the leading cause of preventable
death in the world today and will kill one billi
|SOURCE Campaign for Tobacco-Free Kids|
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