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Worksite Wellness Magazine for the Electronic Age
Date:3/10/2010

KALAMAZOO, Mich., March 10 /PRNewswire/ -- For more than 25 years, employers have turned to Hope Health for their health and wellness information needs. Hope Health is taking its efforts to the next level, launching eMazine™ (pronounced amazing) -- an affordable, electronic, custom resource that goes beyond anything currently available for the workplace.

Self-care, Nutrition, Fitness and Finance with Employees in Mind

eMazine is an electronic magazine focused on self-care, nutrition, fitness and money -- using podcasts, videos, blogs, social media and other communication strategies to inspire, inform, share and engage employees in their health and well-being.

"Our eMazine is pulling more people into our wellness portal and coaching-based services. It generates a lot of interest for a very small investment," notes Ken Holtyn, President of Holtyn & Associates. "It reaches and engages people we might not have had access to without it. Plus, it makes us look great."

Quarterly Magazine Delivery, Updated Weekly

Designed by electronic media specialists, eMazine is easy-to-read and user-friendly for all users.  It's published four times a year -- with content complementing the seasons of the year (Winter – January, Spring – April, Summer – July, and Fall – October).

Each issue of eMazine contains four major areas, each with its own dedicated expert. Likewise, the experts also contribute weekly articles and tips readers can sign up to receive via RSS feeds, Facebook or Twitter:

  • The Whole You – Celebrates the mind, body and spirit, and covers self-health, preventive medicine, disease management, stress-reduction, family, care giving, relationships and more.
  • Outer Aisle Fresh – Looks at choosing and preparing minimally processed foods found in the outer aisles of grocery stores and at farmers markets.
  • Get Moving – Centers on getting up and getting active, with a special emphasis on activities that can be done anytime, anywhere with a minimal amount of equipment.
  • Fiscal Fitness – Deals with all things money – from saving and budgeting to debt-reduction and smart spending.

Robust Health Resources Available 24/7

In addition to the four main content areas, viewers have access to many Hope Health resources that blend information and entertainment to provide readers with what they need to know, delivered in interesting ways. There's a library of Quick-Read health topics, a listing of Healthy Snip-its, weekly health columns and tips delivered by eMazine's team of experts and more.

"eMazine fills a real void in health communications," said Shawn Connors, Hope Health president. "Most people get that they need to live healthy lives. We want them to want to live healthy lives. eMazine -- by using easy-to-understand, conversational language; entertainment; humor and interactivity -- will help to inspire and sustain healthy behavior."

Customizable Communications For Each Employer

eMazine is unique in that it's highly customizable for each employer so that information is most relevant to employees. In addition to the four main areas and resources, employers also have the ability to include additional pages of content dedicated to linking employees with local resources, and company or community events.

Click here to view the sample issue. You can view the instructional video "How eMazine Works" at HopeHealth.com/eMazine.

About Hope Health

Hope Health is a business-to-business, health-based communications company - www.HopeHealth.com

SOURCE Hope Health

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