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Working Moms Find Freedom to Use Breast Pumps Where They Want, When They Want
Date:7/2/2009

Working and breastfeeding presents many challenges for today's modern woman. Having the right type of support, knowledge, and tools are critical to meeting breastfeeding goals. A new tool represents the biggest functional advancement in breast pump technology for working women in decades. The Freemie system is a hands-free and concealable breast milk collection system that aims to change how busy moms pump.

Sacramento, CA (PRWEB) July 2, 2009 -- A revolutionary new patented and patents pending breast milk collection system called Freemie™ lets lactating moms discreetly pump hands-free underneath their clothing. The device is made by Dao Health, a Sacramento-based company founded July 4, 2006. The Freemie system was invented by Emergency Physician Stella Dao after the birth of her preemie twins. Dr. Dao created the Freemie™ system to help working moms extend breastfeeding. After learning firsthand how difficult it is to keep breastfeeding while working outside the home, Dr. Dao was determined to give working moms a realistic pumping solution that could help them reach their breastfeeding goals.

Unfortunately, many moms who return to work fall short of their breastfeeding goals. The challenge for these moms is finding the time and place to pump. According to Dr. Dao, "Research has clearly established that returning to work is strongly associated with the end of breastfeeding for too many women. Public policy and employers are making significant investments and efforts to facilitate lactation in the workplace, but the increase in breastfeeding rates seems to have stalled, in spite of the fact that the overwhelming majority of new mothers have gotten the message, and want to breastfeed for the health of their infants."

Moms using the Freemie™ system will now have the choice to pump right out in the open because the milk collection devices are worn in a woman's bra, and can be put in place and used without having to undress. Being able to pump hands-free and concealed gives lactating moms more opportunities to pump when and where they want. Dao Health hopes that moms pumping in bathroom stalls to express milk for their infants will become a thing of the past. Instead, a mom could choose to pump while working in a wide variety of environments, or relax and read a book, or even interact with others face to face.

"My husband and I founded Dao Health on the belief that practical and productive technologies have the ability to benefit both employees and employers, and improve the health and welfare of families. It is our mission to bring positive change to the workplace, and make it easier for society to support breastfeeding mothers," said Dr. Dao.

The Freemie breast milk collection system is free of BPA, DEHP, and latex, and is entirely made in the USA. The Freemie™ system is compatible with popular electric pumps and can be placed in a regular bra. Moms can get information online at www.freemie.com to learn which quality pumps are compatible, and help to assess if the Freemie™ system is right for their situation. Dao Health believes that the system is not appropriate for every pumping mother, but believes that many busy moms will find it useful in more diverse situations.

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Read the full story at http://www.prweb.com/releases/2009/07/prweb2602314.htm.


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