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WildTangent Launches “WildCoins for Kids” Program
Date:3/17/2010

New program uses donated WildCoins to purchase laptops for needy children throughout the world

Redmond, Wash. (PRWEB) March 17, 2010 -- WildTangent, the world’s largest games media company, today announced “WildCoins for Kids,” a collaborative effort between WildTangent and its more than 40 million customers worldwide to donate laptop computers to needy children throughout the world.

Beginning this week, WildTangent will travel across six continents to hand-deliver hundreds of laptops to children in more than 50 countries with the goal of increasing donations every year thereafter.

“WildCoins for Kids is a program founded on the principle that games are global, games are fun and games help kids learn,” said Sean Vanderdasson, senior vice president and chief traveler at WildTangent. “Perhaps most importantly, games help kids be kids. This is part of our company culture and it is why we are excited to empower our customers to contribute directly to this effort, whether through playing the ‘WildCoins for Kids Game of the Day’ or through directly donating WildCoins.”

WildTangent loads each laptop it donates with 30-50 culturally sensitive, family-friendly games in the child’s native language where possible. The company also installs productivity software to ensure the laptops can be used to improve educational opportunities as well as get a view into the world via the Internet.

WildTangent is partnering with SOS Children’s Villages and other children’s organizations in more than 50 countries that can benefit from these donations.

SOS Children's Villages is an international non-governmental social development organization that has been active in the field of children's rights and committed to children's needs and concerns since 1949. In 132 countries and territories, its main focus areas
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