Navigation Links
Whole Foods Market(R) Helps Shoppers Understand the Benefits of Natural Cosmetics
Date:9/27/2007

AUSTIN, Texas, Sept. 27 /PRNewswire/ -- As part of its "Be Good to Your Whole Body" campaign in its Whole Body departments, Whole Foods Market, the world's leading natural and organic foods supermarket, will focus on natural makeup during the month of October to help educate consumers about the benefits of cosmetics with natural ingredients, minerals and vitamins.

(Logo: http://www.newscom.com/cgi-bin/prnh/20070927/LATH047)

"There are many reasons shoppers should consider natural cosmetics," says Jody Villecco, national quality standards coordinator for Whole Foods Market, "You care about what you put in your body, so it's logical to be concerned about what goes on your body. Natural cosmetics are made with the highest quality natural ingredients and, unlike conventional makeup, get their color primarily from plants and minerals which can be less irritating."

There are more choices than ever for natural makeup and mineral makeup is leading the category. According to The NPD Group, a market research firm, the recent popularity of mineral makeup illustrates that natural ingredients are resonating with consumers and have broad appeal. They note that "green" beauty is reflecting changing world beliefs and natural ingredients are becoming part of a lifestyle (1).

For shoppers wanting to try mineral makeup, Whole Foods Market stores will carry an exclusive "fresh face starter kit" by Mineral Fusion for $20 during the month of October (a $120.00 value), with a portion of the proceeds going to Pink United, a nonprofit organization that supports the fight against breast cancer. The kit includes pressed base in two different shades, duo bronzer with a sheen glow and matte finish; Kabuki brush and hydration mist.

Whole Body experts offer shoppers a few tips for choosing natural makeup:

-- Trust your source - buy from a retailer that only sells beauty

products that are never tested on animals and are made without harsh

chemicals.

-- Look beyond "natural" or "organic" on the front of the packaging and

make sure to read the back label for the most accurate information

about ingredients.

-- Follow the instructions. Remember the saying, "a

little goes a long way." Some natural cosmetics require slightly

different application techniques.

Select stores will have Mineral Fusion makeup artists on hand for natural makeovers. Several resources are also available online, such as a mineral makeup video podcast http://wholefoods.com/socialmedia/wholebody and Whole Foods Market's "Glossary of Cosmetic Ingredient Functions." Check local store listings for events and more information.

About Whole Body at Whole Foods Market

The quality of body care products and wellness supplements is as important as the quality of food at Whole Foods Market. The Whole Body department offers a wide selection of personal care items in addition to nutritional supplements and vitamins -- all made of the highest ingredients and free of unnecessary, harsh chemicals and ingredients such as fillers. Whole Foods Market's quality standards for body care products include carefully evaluating each and every product sold; featuring products that are free from artificial preservatives, colors and sweeteners; providing body care products that are proven to be safe without the use of animal testing and providing food and nutritional products that support health and well-being.

About Whole Foods Market(R)

Founded in 1980 in Austin, Texas, Whole Foods Market (http://www.wholefoodsmarket.com) is the world's leading natural and organic foods supermarket and America's first national certified organic grocer. In fiscal year 2006, the company had sales of $5.6 billion and currently has more than 270 stores in the United States, Canada, and the United Kingdom. The Whole Foods Market motto, "Whole Foods, Whole People, Whole Planet"(TM) captures the company's mission to find success in customer satisfaction and wellness, employee excellence and happiness, enhanced shareholder value, community support and environmental improvement. Whole Foods Market, Fresh & Wild(TM), and Harry's Farmers Market(R) are trademarks owned by Whole Foods Market IP, LP. Wild Oats(R) and Capers Community Market(TM) are trademarks owned by Wild Marks, Inc. Whole Foods Market employs more than 50,000 Team Members and has been ranked for ten consecutive years as one of the "100 Best Companies to Work For" in America by FORTUNE magazine.

(1) http://www.npd.com/press/releases/press_070417.html


'/>"/>
SOURCE Whole Foods Market
Copyright©2007 PR Newswire.
All rights reserved

Related medicine news :

1. Benefits of Eating Whole Grains, Fruits and Vegetables
2. Diabetic risk reduced by whole grains
3. Whole-body hypothermia reduces risk of death in Encephalopathy in infants
4. Whole Grain Foods Result In Health Benefits
5. A plethora of disease control benefits of Whole grains!
6. Confusion persists in the case of whole grains
7. Fat fighters’: Whole-grain foods’: under the microscoe
8. Organic food loses its whole-grain image
9. Kellogg’s Additions to Wholesome Snack
10. Flu Kits Kick Up Unwholesome Flak
11. All State Run Schools Are To Ban Whole Milk To Children
Post Your Comments:
*Name:
*Comment:
*Email:
(Date:5/5/2016)... ... May 05, 2016 , ... ... (LAIs), today announced a development collaboration with the Australian critical medicine company, ... such as schizophrenia. , LAI medicines can offer improved therapeutic benefits over oral ...
(Date:5/5/2016)... ... ... Einstein Medical is proud to announce that it has created ... at the 2016 ASCRS/ASOA Symposium and Congress, which takes place in New Orleans, LA ... Surgery and the American Society of Ophthalmic Administrations will be held at the Ernest ...
(Date:5/5/2016)... ... ... from Friday, May 6 - Sunday, May 8, fifteen elite athletes from Team Semper ... Mountain Bike Camp, hosted in conjunction with WTB and Cannondale in ... who’ll share pro tips with the injured veterans as they rip down some of the ...
(Date:5/5/2016)... Francisco, CA (PRWEB) , ... ... ... intensive lectures and hands-on exercises, the Wharton Seminars for Business Journalists ... a better understanding of key business and economic issues.  This one-day program ...
(Date:5/5/2016)... ... ... Derrin Doty Group has unveiled the latest charity campaign in their ongoing community ... The insurance provider’s caring team has been so moved by the sudden death of ... the flu, that they have decided to extend their original campaign. Compassionate community members ...
Breaking Medicine News(10 mins):
(Date:5/3/2016)... , May 4, 2016 ... 154 pages, profiling 09 key companies and supported ... professional and in-depth study on the current state ... overview of the industry including definitions, classifications, applications ... analysis is provided for the international market including ...
(Date:5/3/2016)... Germany , May 3, 2016  Axiogenesis has acquired a major investment from Sino-German High-Tech Fund to further ...    Photo - http://photos.prnewswire.com/prnh/20160503/362921 ... ... ... ...
(Date:5/3/2016)... 3, 2016   BIOTRONIK , a leader ... Food and Drug Administration (FDA) approval of Iperia ... heart failure patients with access to diagnostic magnetic ... remote monitoring with daily automatic transmission and closed ... in response to physiological demands. ...
Breaking Medicine Technology: