Navigation Links
Whole Foods Market(R) Helps Shoppers Understand the Benefits of Natural Cosmetics
Date:9/27/2007

AUSTIN, Texas, Sept. 27 /PRNewswire/ -- As part of its "Be Good to Your Whole Body" campaign in its Whole Body departments, Whole Foods Market, the world's leading natural and organic foods supermarket, will focus on natural makeup during the month of October to help educate consumers about the benefits of cosmetics with natural ingredients, minerals and vitamins.

(Logo: http://www.newscom.com/cgi-bin/prnh/20070927/LATH047)

"There are many reasons shoppers should consider natural cosmetics," says Jody Villecco, national quality standards coordinator for Whole Foods Market, "You care about what you put in your body, so it's logical to be concerned about what goes on your body. Natural cosmetics are made with the highest quality natural ingredients and, unlike conventional makeup, get their color primarily from plants and minerals which can be less irritating."

There are more choices than ever for natural makeup and mineral makeup is leading the category. According to The NPD Group, a market research firm, the recent popularity of mineral makeup illustrates that natural ingredients are resonating with consumers and have broad appeal. They note that "green" beauty is reflecting changing world beliefs and natural ingredients are becoming part of a lifestyle (1).

For shoppers wanting to try mineral makeup, Whole Foods Market stores will carry an exclusive "fresh face starter kit" by Mineral Fusion for $20 during the month of October (a $120.00 value), with a portion of the proceeds going to Pink United, a nonprofit organization that supports the fight against breast cancer. The kit includes pressed base in two different shades, duo bronzer with a sheen glow and matte finish; Kabuki brush and hydration mist.

Whole Body experts offer shoppers a few tips for choosing natural makeup:

-- Trust your source - buy from a retailer that only sells beauty

products that are never tested on animals and are made without harsh

chemicals.

-- Look beyond "natural" or "organic" on the front of the packaging and

make sure to read the back label for the most accurate information

about ingredients.

-- Follow the instructions. Remember the saying, "a

little goes a long way." Some natural cosmetics require slightly

different application techniques.

Select stores will have Mineral Fusion makeup artists on hand for natural makeovers. Several resources are also available online, such as a mineral makeup video podcast http://wholefoods.com/socialmedia/wholebody and Whole Foods Market's "Glossary of Cosmetic Ingredient Functions." Check local store listings for events and more information.

About Whole Body at Whole Foods Market

The quality of body care products and wellness supplements is as important as the quality of food at Whole Foods Market. The Whole Body department offers a wide selection of personal care items in addition to nutritional supplements and vitamins -- all made of the highest ingredients and free of unnecessary, harsh chemicals and ingredients such as fillers. Whole Foods Market's quality standards for body care products include carefully evaluating each and every product sold; featuring products that are free from artificial preservatives, colors and sweeteners; providing body care products that are proven to be safe without the use of animal testing and providing food and nutritional products that support health and well-being.

About Whole Foods Market(R)

Founded in 1980 in Austin, Texas, Whole Foods Market (http://www.wholefoodsmarket.com) is the world's leading natural and organic foods supermarket and America's first national certified organic grocer. In fiscal year 2006, the company had sales of $5.6 billion and currently has more than 270 stores in the United States, Canada, and the United Kingdom. The Whole Foods Market motto, "Whole Foods, Whole People, Whole Planet"(TM) captures the company's mission to find success in customer satisfaction and wellness, employee excellence and happiness, enhanced shareholder value, community support and environmental improvement. Whole Foods Market, Fresh & Wild(TM), and Harry's Farmers Market(R) are trademarks owned by Whole Foods Market IP, LP. Wild Oats(R) and Capers Community Market(TM) are trademarks owned by Wild Marks, Inc. Whole Foods Market employs more than 50,000 Team Members and has been ranked for ten consecutive years as one of the "100 Best Companies to Work For" in America by FORTUNE magazine.

(1) http://www.npd.com/press/releases/press_070417.html


'/>"/>
SOURCE Whole Foods Market
Copyright©2007 PR Newswire.
All rights reserved

Related medicine news :

1. Benefits of Eating Whole Grains, Fruits and Vegetables
2. Diabetic risk reduced by whole grains
3. Whole-body hypothermia reduces risk of death in Encephalopathy in infants
4. Whole Grain Foods Result In Health Benefits
5. A plethora of disease control benefits of Whole grains!
6. Confusion persists in the case of whole grains
7. Fat fighters’: Whole-grain foods’: under the microscoe
8. Organic food loses its whole-grain image
9. Kellogg’s Additions to Wholesome Snack
10. Flu Kits Kick Up Unwholesome Flak
11. All State Run Schools Are To Ban Whole Milk To Children
Post Your Comments:
*Name:
*Comment:
*Email:
(Date:10/12/2017)... ... October 12, 2017 , ... CitiDent and San ... using cutting-edge Oventus O2Vent technology. As many as 18 million Americans are ... cessation in breathing. Oral appliances can offer significant relief to about 75 percent ...
(Date:10/12/2017)... ... 12, 2017 , ... The company has developed a suite ... regulatory authorities worldwide. From Children’s to Adults 50+, every formula has been developed ... , These products are also: Gluten Free, Non-GMO, Vegan, Soy Free, Non-Dairy*, ...
(Date:10/12/2017)... ... October 12, 2017 , ... The American College of ... Carol Friedman, PhD, FACMI, during the Opening Session of AMIA’s Annual Symposium in Washington, ... In honor of Morris F. Collen, a pioneer in the field of medical informatics, ...
(Date:10/12/2017)... , ... October 12, 2017 , ... ... delivery system that we intend to develop to enable prevention of a major ... to severe hearing loss, especially in pediatric patients. For cisplatin, hearing loss is ...
(Date:10/12/2017)... ... October 12, 2017 , ... HMP , a leader in healthcare ... Folio Magazine Eddie Digital Award for ‘Best B-to-B Healthcare Website.’ Winners were announced during ... , The annual award competition recognizes editorial and design excellence across a range of ...
Breaking Medicine News(10 mins):
(Date:9/19/2017)... , Sept. 19, 2017 HistoSonics, Inc., a venture-backed medical device company developing ... of targeted tissues, announced three leadership team developments today:   ... ... ... Veteran medical device executive Josh Stopek ...
(Date:9/18/2017)... Sept. 18, 2017 EpiVax, Inc. ... bioinformatics and immune engineering, today announced a ... A (H7N9) vaccine. ... seasonal influenza and presents a challenge for ... exposure to be effective. Using state-of-the-art bioinformatics and ...
(Date:9/12/2017)...  Consumer reviews on the independent review site Consumer Affairs ... company for hearing aids, ranking it higher than Miracle Ear ... ... For Hearing Aids ... online store that provides high performance, state-of-the-art, German-engineered hearing aids directly ...
Breaking Medicine Technology: