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Whole Foods Market(R) Donates $25,000, for Midwest Farmers - Hoping to Match an Additional $10,000, via Customer Donations
Date:9/12/2007

pleased by how quickly Whole Foods Market moved to help these farmers," comments Mark Muller, program director at the Institute for Agriculture and Trade Policy (IATP) and coordinator of the Sow the Seeds Fund. "This collaboration demonstrates that when local farmers are hit with hardship, Whole Foods Market and many others in the Midwest food system are community advocates for safe, healthy foods from local farms."

In addition, stores in highly affected areas are enlisting Team Members to volunteer on local-area farms that need help with cleanup and harvesting. The Company sees this as an extended opportunity to help local communities. For example, Whole Foods Market Madison Team Members are volunteering this Saturday to help Avalanche Farms with harvesting.

"This is a great example of how Whole Foods Market strives to help our local communities," states Paul Sigmund, Whole Foods Market Madison store team leader. "We're willing to do whatever we can. Volunteering is an excellent way to help our neighbors, but it also enables our Team Members to do more, as many have asked for additional ways they can help."

The Company is also working on additional relief efforts. Each store's prepared foods department is incorporating their products into recipes, since early harvest means the farmers have an abundance of foods that need to be sold quickly. In addition, some stores within the region are planning a Community Support Day, where 5 percent of one day's net sales will be donated to the farms.

For more information, visit http://www.sowtheseedsfund.org.

About Whole Foods Market(R)

Founded in 1980 in Austin, Texas, Whole Foods Market (http://www.wholefoodsmarket.com) is the world's leading natural and organic foods supermarket and America's first national certified organic grocer. In fiscal year 2006, the company had sal
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SOURCE Whole Foods Market
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