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What if You Could Help to Influence the NYC Taxi of Tomorrow?
Date:2/4/2010

Human Condition launches www.taxioftomorrow.com to build insight and crowdsource public opinion that can help to influence the future NYC taxi cab.

New York, New York (PRWEB) February 4, 2010 -- In 2014, only one type of taxi will begin to traverse through the streets of New York City and it won't be any of the more than ten varieties of yellow taxi cabs at work today. It will be the result of a contract awarded by the NYC Taxi and Limousine Commission (TLC) and will be designed to meet the demands of the modern age. The question is: what does this mean?

Human Condition, an insight and innovation firm, launched www.taxioftomorrow.com on February 4, 2010 to allow the public to help answer the question. This venue is intended as a source of insight for the designers, developers, passengers, drivers and owners of the NYC Taxi of Tomorrow. The site's goal is to crowdsource valuable ideas and data to help reinvent one of the most iconic New York City experiences.

Visitors to the site are able to voice their opinions and enter into dialogue with other users including pedestrians, taxi drivers, taxi medallion owners, motorists, designers/manufacturers, cyclists, persons with disabilities, taxi marketers and even visitors to NYC. Site visitors can upload videos or comments about their taxi experience and start their own discussions.

Already, New Yorkers are beginning to use the site as a venue to pose the questions and answers that they believe are important. For example, "How necessary is it that the taxi of the future be fuel efficient? Does that consideration change if it were to mean an increase in fare? If a single manufacturer creates the taxi will that affect other businesse
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