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WellPoint Taps Zagat Survey to Help Consumers Rate Experiences with Their Doctors
Date:10/24/2007

in their health care decision making," said Jason Gorevic, WellPoint's chief marketing and product officer. "Peer-to-peer interactions are a critical component of our consumer engagement strategy."

The online survey tool will allow consumers to review their doctor visits based on:

* Trust

* Communication

* Availability

* Environment

In addition, the survey will also feature a comments section, allowing members to share comments to expand on their ratings. The survey and results will be available free of charge to members via their health plans' web sites.

For each network physician, the online entry will display contact information, ratings on a 30-point scale for each of the four categories, and the percentage of members who recommend that physician. The most recent comments will be displayed first, and members will have the option to rate the usefulness of comments and report suspicious comments. These categories are solely designed to reflect a consumer's experience with a physician and not to reflect the quality of care they received.

"Our surveys put consumers in touch with the people they trust the most- other consumers," said Nina Zagat, co-Founder and co-Chair of Zagat Survey. "With this tool, WellPoint is helping to give consumers the power to make smart decisions about selecting doctors based on other people's experiences."

About WellPoint, Inc.

WellPoint's mission is to improve the lives of the people it serves and the health of its communities. WellPoint, Inc. is the largest health benefits company in terms of commercial membership in the United States. Through its nationwide networks, the company delivers a number of leading health benefit solutions through a broad portfolio of integrated health care plans and related services, along with a wide range of specialty products such as life and disability insurance benefits, pharmacy benefit management, dental, vision, behavioral health benefit
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SOURCE WellPoint, Inc.
Copyright©2007 PR Newswire.
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