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WellPoint Taps Zagat Survey to Help Consumers Rate Experiences with Their Doctors
Date:10/24/2007

Nation's Largest Health Benefits Company Becomes First to Leverage Zagat's Expertise to Survey Physicians; WellPoint Members to Provide Feedback and

Rate Experiences Using Zagat's Renowned 30-Point Scale

INDIANAPOLIS and NEW YORK, Oct. 24 /PRNewswire/ -- WellPoint, Inc., the nation's largest health benefits company, and Zagat Survey, LLC today announced the upcoming launch of a new online survey tool that will allow consumers to share their physician experiences with others. A first in the health care arena, WellPoint will begin to offer the online tool using the Zagat approach to select members in its Blue Cross and/or Blue Shield licensed subsidiaries in January 2008.

"Zagat Survey has a reputation for being the world's most trusted source for information about where to eat, drink, stay and play," said Angela F. Braly, president and CEO of WellPoint. "Our partnership will enable WellPoint to capitalize on Zagat's methodology to benefit the health care industry, and will help WellPoint harness the power of the nearly 35 million members in its health plan subsidiaries to share and learn from their experiences with their doctors."

The new survey tool will provide a vehicle for members to review and evaluate physicians based on a set of distinct qualities, creating a trusted resource to support informed member decision-making. Through this partnership, Zagat is helping WellPoint address an unmet need for peer-to-peer interaction among health care consumers, enabling consumers to provide feedback on their experiences with individual physicians and then rate their experience on Zagat's renowned 30-point scale.

"Partnering with a trusted brand like Zagat Survey supports WellPoint's vision to deliver the most comprehensive health and wellness information to our members in an accessible, easy-to-understand format, and builds on our commitment to provide members with the data and tools necessary to help them take a more active role
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SOURCE WellPoint, Inc.
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