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WellPoint Announces Innovative Program to Help Improve the Care of Members Suffering With Bipolar Disorder
Date:1/6/2009

need to make informed health care and lifestyle choices, we are empowering members to take control of their health care needs and increase medication compliance, thereby helping to decrease hospitalizations, reduce cost of care and improve their overall quality of life."

Those who sign up for the voluntary program are offered a continuum of interventions ranging from education to close monitoring by a behavioral health clinician. The Bipolar Disease Management Program's proprietary tracking system mails educational information to members and physicians, manages staff refill reminder calls to members, and maintains the members' refill and case management history. The program uses daily pharmacy claims to identify members who are late in refilling their Bipolar medications. Care managers will also provide the support necessary to increase member adherence to a physician-prescribed treatment plan.

Members are identified for inclusion into the program through clinical reviews and pharmacy reports and are organized based on the severity of their condition. Members 18 years of age and older who have a diagnosis of Bipolar Disorder and who fill a medication used to treat Bipolar Disorder are eligible for voluntary enrollment in the Bipolar Condition Care Program.

About WellPoint, Inc.

WellPoint, Inc. is the largest health benefits company in terms of medical membership in the United States. WellPoint is an independent licensee of the Blue Cross and Blue Shield Association. and serves its members as the Blue Cross licensee for California; the Blue Cross and Blue Shield licensee for Colorado, Connecticut, Georgia, Indiana, Kentucky, Maine, Missouri (excluding 30 counties in the Kansas City area), Nevada, New Hampshire, New York (as Empire Blue Cross Blue Shield in 10 New York City metropolitan and surrounding counties and as Empire Blue Cross or Empire Blue Cross Blue Shield in selected up
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SOURCE WellPoint, Inc.
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