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WellPoint Announces Innovative Program to Help Improve the Care of Members Suffering With Bipolar Disorder
Date:1/6/2009

INDIANAPOLIS, Jan. 6 /PRNewswire/ -- WellPoint, Inc. (NYSE: WLP), the nation's largest health benefits company and its affiliated health plans, announced today the expansion of its innovative disease management program designed to help improve the care accessed by members in its affiliated health plans suffering from Bipolar Disorder, a disease that impacts over 5.7 million Americans each year. The Bipolar Condition Care Program will help facilitate treatment adherence and knowledge of their illness for members with Bipolar Disorder.

Administered through Health Management Corporation (HMC), a nationally recognized leader in integrated care and total health solutions and a subsidiary of WellPoint, the new program seeks to help members who suffer from Bipolar Disorder, also known as manic depression, achieve their optimal health through education and care management support. WellPoint affiliated health plans in Colorado and California initially piloted the Bipolar Condition Care Program, and as a result of their success, the program was rolled out to seven additional affiliated health plans in the fourth quarter of 2008 in Nevada, Ohio, Kentucky, Indiana, Wisconsin, Missouri, and Georgia.

The Bipolar Condition Care Program was created to help members with Bipolar Disorder access effective treatment. Medication adherence is a critical component in effectively treating Bipolar Disorder, impacting the member's short-term recovery and long-term stability as well as the overall cost of care associated with psychiatric and medical treatment.

"Bipolar Disorder is a treatable condition that can be managed through education, lifestyle changes, supportive therapy, and medication," said Joan Kennedy, president of HMC and senior vice president of WellPoint. "By giving members access to the tools and support they
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SOURCE WellPoint, Inc.
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