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WDIV-TV, Blue Cross Blue Shield of Michigan and The Parade Company Help Launch The Biggest Loser: Detroit Edition
Date:8/28/2009

once a week to provide nutrition and exercise advice. Together, BCBSM and WDIV-TV will track the progress of each contestant on ClickonDetroit.com, through blog and video posts.

The fitness program will be based on the NBC hit series The Biggest Loser, which begins its 8th season on Tuesday, Sept. 15.

On Thursday, Nov. 26, one contestant will be named winner of The Biggest Loser: Detroit Edition and Honorary Grand Marshall of America's Thanksgiving Parade, televised live on WDIV.

"It's about eating well and exercising to lose weight," said Dallafior. "And the Michigan Blues are looking forward to helping people take the first step toward a healthier lifestyle."

www.bcbsm.com

www.clickondetroit.com

www.theparade.org


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SOURCE WDIV-TV
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