Navigation Links
Virtua Permitted to Continue Top Docs Ad Campaign
Date:2/17/2009

MARLTON, N.J., Feb. 17 /PRNewswire-USNewswire/ -- At a hearing today in Superior Court in Camden, N.J., the Honorable Mary E. Colalillo, lifted the temporary restraints that had required Virtua to stop its Top Doc advertising campaign. The restraining order had been imposed for the last six days in response to a complaint by Cooper University Hospital.

In entering this relief, Judge Colalillo permitted Virtua to continue with advertisements that state it has the most Top Docs in South Jersey. The methodology to support Virtua's advertising was to take the names of Top Docs from four publications -- Philadelphia Magazine, SJ Magazine, South Jersey Magazine and New Jersey Monthly -- and compare them to the medical staff lists posted on the websites of South Jersey hospitals. If a doctor was on the medical staff of more than one hospital, each hospital was given credit for that Top Doc. Using that methodology, Virtua had 220 Top Docs and Cooper had 143 in 2008.

Virtua's advertisements had referenced an independent study done by the Plesser and Clifford research firm and which had been posted on sjtopdocs.org. Because the nature of the study was in dispute, Virtua agreed to remove references to the independent study in its advertisements until the issue can be resolved by the court.

"We are very proud of the many distinguished physicians on Virtua's medical staff who are regularly recognized by their peers in the Top Doc process," said Richard P. Miller, President and CEO of Virtua Health. "Virtua has always had the highest ethical standards and we are dedicated to holding firm to the values of our mission. We want to ensure that the public has the correct information."

Virtua Health is a comprehensive healthcare system headquartered in Marlton, NJ. Its mission is to deliver a world-class patient experience through its programs of excellence in cancer treatment, cardiology, orthopaedics,
'/>"/>

SOURCE Virtua Health
Copyright©2009 PR Newswire.
All rights reserved

Page: 1 2

Related medicine news :

1. VirtualScopics Announces $4.35 Million Private Placement
2. Virtual colonoscopy -- a new technology for colorectal cancer screening?
3. Virtual Colonoscopy an Effective Option: Study
4. Virtual game helps children escape realities of burn unit
5. MyoMed Launches Flash Virtual Tour of Toxin-Free Pain Relief
6. HIMSS Second Virtual Conference & Expo Less Than a Month Away
7. Virtual Reality Technology Finds Ready and Willing Market in Healthcare
8. Epstein-Barr: a virtual look at a vexing virus
9. Design-her Gals(TM) Announces the Ground-Breaking Virtual On-Line Walk for Wishes to Grant Dreams for Stage IV Breast Cancer Patients this Holiday Season Through Gal to Gal Foundation
10. Innovative Amerathon Club Website Virtual Journey to Good Health
11. ACUVUE(R) 2 COLOURS(R) Brand Contact Lenses Launches Virtual Eye Makeover Tool
Post Your Comments:
*Name:
*Comment:
*Email:
(Date:7/14/2014)... According to a recent study ... a connection between women with high levels of a ... doctors have theorized about the role stress plays in ... provide scientific support. , “Stress, if very significant, can ... Barmat, an OB/GYN who specializes in reproductive endocrinology and ...
(Date:7/14/2014)... Last month Bromell Agency officially launched the new ... more detailed information on how clients can protect and ... boats in the state of Louisiana. , The agency ... website in order to better educate clients on the ... the website, which is to display comprehensive insurance information ...
(Date:7/14/2014)... 14, 2014 There’s an old adage that ... The Lash Palette say the products offered in their ... , “You can reserve The Lash Palette for $40,” said ... Store . , Paris explained that the first 1,000 have ... 21. , She went on to point out that her ...
(Date:7/14/2014)... 2014 Seven promising startup companies ... problems have been accepted into the University ... (DHA). , The awardees were selected from ... process. They include Biomeme, Fitly, Life Patch, Curbside ... France) and Pulse InfoFrame (from Canada) —both of ...
(Date:7/14/2014)... 2014 Jordan Valley Medical Center is ... comprehensive cancer center set to open by the fall ... only hospital west of I-15 in the Salt Lake ... Additionally, Jordan Valley Medical Center has partnered with Elekta, ... planning systems for radiation therapy, radiosurgery and brachytherapy, to ...
Breaking Medicine News(10 mins):Health News:Abington Health Physician Addresses Link Between Stress and Infertility 2Health News:Abington Health Physician Addresses Link Between Stress and Infertility 3Health News:The Lash Palette Preorder Event Has Officially Begun 2Health News:Seven Healthcare Startups Selected to Participate in University City Science Center’s First Digital Health Accelerator 2Health News:Seven Healthcare Startups Selected to Participate in University City Science Center’s First Digital Health Accelerator 3Health News:Seven Healthcare Startups Selected to Participate in University City Science Center’s First Digital Health Accelerator 4Health News:Jordan Valley Medical Center Set to Break Ground with New $10 Million Cancer Center 2
... day to day life. Keeping fit costs hardly anything if ... a gym or health club,// you'll be familiar with high ... These items typically cost thousands of dollars and might be ... But you can get the same results practically for free, ...
... lasers help remove lines and wrinkled from age and ... can take its toll in later years in terms ... But, says Dr Arielle Kauvar, a dermatologist at New ... smoother, firmer appearance. ,These lasers score over ...
... of botulinum toxin eases hand spasticity among stroke survivors. Spasticity ... and it causes much disability,// because it interferes with activities ... botulinum toxin - a substance that relieves muscle tightness - ... large trial of botulinum toxin (also known as botox) in ...
... may be combined with tumor growth in mice. At ... or similar pain medications will lead to increased cancer ... further studies for managing cancer pain. ,Researchers ... of morphine, similar to doses given to cancer patients ...
... potency can be influenced by various reasons. Many advertisments ... impotence to the attention of thousands of people.// Impotence ... men are taking help, particularly as large segments of ... range from 12 million to 30 million men in ...
... An acid found naturally in the body can block the ... There is no cure for Huntington's disease (HD), which is ... But researchers at the University of Texas may be one ... with HD. ,The mice were treated with a ...
Cached Medicine News:Health News:Many factors influence sexual potency 2
(Date:7/14/2014)... , July 14, 2014 We are ... Center ("OACM") and the Ellicott City Ambulatory Surgery Center ... Ellicott City Maryland . ... Merritt Healthcare and 14 leading Orthopaedics, Sports Medicine, Hand, ... will also accommodate the specialties of general surgery and ...
(Date:7/14/2014)... de 2014 /PRNewswire-HISPANIC PR WIRE/ -- BioAdaptives, Inc. (OTCBB:BDPT) ... , presidente de la junta directiva, ha asumido las ... señor Epling es el dueño de Ferris Holding ... su formulación, sus propiedades intelectuales y otras tecnologías a ... "El señor Gerald Epling , que ha ...
(Date:7/14/2014)... July 14, 2014 Decision Resources Group ... positively influence perceptions of emerging drugs for both ... 100 oncologists (50 medical oncologists and 50 hematological ... of managed care organizations (MCOs), reveals that despite ... the majority of payers say this designation will ...
Breaking Medicine Technology:BioAdaptives se prepara para el próximo paso 2BioAdaptives se prepara para el próximo paso 3Breakthrough Therapy Designation is Likely to Sway Oncologists' Confidence in An Agent and Encourage Prescribing 2Breakthrough Therapy Designation is Likely to Sway Oncologists' Confidence in An Agent and Encourage Prescribing 3
... 2011  VIVUS, Inc. (NASDAQ: VVUS ) today ... in The American Journal of Clinical Nutrition, ... study evaluated the long-term efficacy and safety of Qnexa ... In addition to 10% sustained weight loss, the study ...
... Reportlinker.com announces that a new market research ... Global Coronary Stents Industry ... the worldwide markets for Coronary Stents in US$ ... Segments: Bare Metal Stents, and Drug Eluting Stents. ...
Cached Medicine Technology:SEQUEL Trial Results for Qnexa® Published in AJCN Show 10% Sustained Weight Loss Over 2 Years 2SEQUEL Trial Results for Qnexa® Published in AJCN Show 10% Sustained Weight Loss Over 2 Years 3SEQUEL Trial Results for Qnexa® Published in AJCN Show 10% Sustained Weight Loss Over 2 Years 4SEQUEL Trial Results for Qnexa® Published in AJCN Show 10% Sustained Weight Loss Over 2 Years 5SEQUEL Trial Results for Qnexa® Published in AJCN Show 10% Sustained Weight Loss Over 2 Years 6Global Coronary Stents Industry 2Global Coronary Stents Industry 3Global Coronary Stents Industry 4Global Coronary Stents Industry 5Global Coronary Stents Industry 6Global Coronary Stents Industry 7Global Coronary Stents Industry 8Global Coronary Stents Industry 9Global Coronary Stents Industry 10Global Coronary Stents Industry 11Global Coronary Stents Industry 12Global Coronary Stents Industry 13Global Coronary Stents Industry 14Global Coronary Stents Industry 15Global Coronary Stents Industry 16Global Coronary Stents Industry 17Global Coronary Stents Industry 18Global Coronary Stents Industry 19Global Coronary Stents Industry 20Global Coronary Stents Industry 21Global Coronary Stents Industry 22Global Coronary Stents Industry 23Global Coronary Stents Industry 24Global Coronary Stents Industry 25
... and value!, Comfortable feel and ... contoured handle , Finer control while ... action , Completely autoclavable for easy ... for recalibration , Easy-to-read precision micrometer ...
... 3730 DNA Analyzer, upgradeable to 96 capillaries, ... analysis. , Higher optical sensitivity and ... data at a lower cost. , Multiple ... Optimized polymers increase your productivity without compromising ...
... this unique offer, you can ... application. Pipetman P2 and P10 ... reagents, and P100 is perfect ... Filter Tips, which are especially ...
... an immunochromatography based one step in ... determination of Methamphetamine in human urine ... ng/mL. This assay has not been ... and is for use by Healthcare ...
Medicine Products: