Navigation Links
Video: What Are Those Little Red Bumps?
Date:7/9/2009

MINNEAPOLIS, July 9 /PRNewswire/ -- "Keratosis Pilaris," "Keratosis Pilaris." Hmm, sounds weird, doesn't it? Besides sounding weird, it's a common skin condition that according to the American Academy of Dermatology nags 40 percent of the world's population(1), yet there is no cure. The AmLactin(R) family of moisturizers is launching www.littleredbumps.com, a website devoted to the management of the dry skin associated with Keratosis Pilaris also known as KP.

To view the Multimedia News Release, go to: http://www.prnewswire.com/mnr/amlactin/38927/

(Photo: http://www.newscom.com/cgi-bin/prnh/20090709/NY44145 )

"The goal of littleredbumps.com is to educate people through an innovative creative approach about managing the dry skin associated with KP," said Mark Evenstad, president of Upsher-Smith Laboratories, Inc., the marketers of the AmLactin(R) family of moisturizers. "The website features Laurie Rose also known as Miss Little Red Bumps, and is designed to entertain people who are searching for information about KP."

As the virtual host of www.littleredbumps.com, Laurie Rose speaks to visitors with enticing, exciting and minimally icky information about KP in three vignettes. Visitors visit "Laurie's world" and experience her quirky, positive insights about the challenges of being a young person in today's millennium. Visitors are also regaled with "toe tapping" original songs designed purely for entertainment, which along with the vignettes, can be downloaded for free.

"KP is not fun because it often raises its ugly head in a person's teens and twenties so this contemporary site will be informative and entertaining because of its upbeat messages and free music and video downloads," said Dr. Alan Fleischer, professor and chair of the department of dermatology at Wake Forest University School of Medicine. "I see lots of patients who are suffering from extremely dry skin associated with KP so the management tips I provide on the site will also be of practical value."

The site also offers visitors valuable coupons for the AmLactin(R) family of moisturizers, including AmLactin(R), AmLactin XL(R) and AmLactin(R) Foot Cream Therapy. For more information, visit www.littleredbumps.com.

About Keratosis Pilaris and littleredbumps.com

There is no cure for Keratosis Pilaris (KP) and the cause remains unknown, however it tends to run in families. People with KP may experience flesh-colored or red bumps around hair follicles on the upper arms, thighs, buttocks, and cheeks, extremely dry skin and, in some cases, itching.(1) It is important to be aware that other medical conditions can mimic KP, so people with these symptoms should visit a doctor or dermatologist to confirm a diagnosis.

Littleredbumps.com and The AmLactin(R) family of moisturizers are not intended to diagnose, treat, cure or prevent any medical condition. Some skin conditions may be worsened by moisturizers, so people should always follow their doctor's skin care recommendations.

AmLactin(R)

The AmLactin(R) family of moisturizers are the number one dermatologist and podiatrist recommended brand of moisturizers(2,3) and are readily available without a prescription at fine retailers nationwide and online. For more information, visit www.amlactin.com.

Upsher-Smith

Upsher-Smith Laboratories, Inc. is a rapidly-growing pharmaceutical company that manufacturers and markets both prescription and consumer products. Upsher-Smith prides itself on providing safe, effective and economical therapies to the ever-challenged healthcare environment. For more information, visit www.upsher-smith.com.

1. www.aad.org/public/publications/pamphlets/skin_dry.html

2. Most recommended moisturizing product for rough, dry skin. Omnibus Study. Dermatology Times. 2008

3. Kloos Donoghue S. Podiatry management annual practice survey. Podiatry Management. February 2009.


'/>"/>
SOURCE Upsher-Smith Laboratories, Inc.
Copyright©2009 PR Newswire.
All rights reserved

Related medicine news :

1. Video: Perot Systems Unveils Series of Healthcare Video Case Studies
2. Video: FDA Approves Hologics Adiana(R) Permanent Contraception System
3. Video: New Online Film Introduces Longevinex Advantage(TM) -- The First Resveratrol-Based Dietary Supplement to Address Both Cellular and Connective Tissue Aging
4. Video: Get Swimsuit Ready Faster and Easier Than Ever Before With New LifeSculpt Laser Treatment
5. Video: Gabrielle Reece Shows Natural is Beautiful in New PureVia(TM) Campaign
6. Video: National Minority Quality Forum Launches First U.S. HIV/AIDS Atlas
7. VIDEO: Cancer Treatment Centers of America Selects Site in GA for Proposed Hospital Serving Patients in Southeast
8. Video: New Biological Therapy Ilaris(R) Approved in US to Treat Children and Adults with CAPS, a Serious Life-Long Auto-Inflammatory Disease
9. Video: BeautyScoop(R) Is a Trip to Your Nutritionist and Dermatologist in One Single Packet. Lauren Slayton, NYC Nutritionist & Owner of FoodTrainers
10. VIDEO: Perot Systems Launches Xcelys(TM) for Revenue Cycle Management
11. Video: CVS/pharmacy Kicks Off 8th Annual ALS Fundraising Campaign in Stores Nationwide
Post Your Comments:
*Name:
*Comment:
*Email:
(Date:5/28/2016)... ... May 28, 2016 , ... May 26, 2016- In ... Arts Fighting Challenge with theme event of “K Warriors” on June 4, 2016 at ... , The event is sponsored and hosted by Shaolin Institute and sanctioned by ...
(Date:5/27/2016)... ... 27, 2016 , ... Two director-level employees of Horizon Blue Cross Blue Shield ... (TWIN) 2016 honorees. The award recognizes businesswomen who excel in their fields and ... of the MLTSS (Managed Long-Term Services and Supports) Program at Horizon NJ Health and ...
(Date:5/27/2016)... NY (PRWEB) , ... May 27, 2016 , ... ... casual readers, this installment is bolstered by inspiring human-interest stories, courtesy of awareness-driven ... tech within the industry, from leading advocates, associations and industry leaders such as ...
(Date:5/27/2016)... (PRWEB) , ... May 27, 2016 , ... ... in scholarships to students studying complementary medicine. Allison Outerbridge is this year’s ... her award on May 18 at the university’s Student Leadership Awards ceremony. , ...
(Date:5/26/2016)... ... May 26, 2016 , ... Cabot Corporation, Pfizer, and 3M ... to court documents and SEC filings. A jury has returned a verdict ... Optical Corporation, Case No. BC588866, Los Angeles County, California. The jury awarded $22.8 ...
Breaking Medicine News(10 mins):
(Date:5/27/2016)... YORK , May 27, 2016 ... biotechs, drug manufacturers, health insurance companies all falling under ... small healthcare companies. While not often talked about, these ... The United States is by far ... world. Advanced Medical Isotope Corp. (OTC: ADMD), Nutranomics Inc. ...
(Date:5/26/2016)... -- TARE (Transarterial Radio-embolization) Using Yttrium-90 ... Overall Decreased Use of Hospital Resource ... healthcare company, has today announced the publication of ... ISPOR (International Society for Pharmacoeconomics and Outcomes Research), ... yttrium-90 glass microspheres is associated with cost savings ...
(Date:5/25/2016)... , May 25,2016 ... the near-infrared Cellvizio platform for urological and surgical ... OTCQX: MKEAY) inventor of Cellvizio®, the multidisciplinary confocal ... regulatory milestone in the US with the 12 ... and Drug Administration (FDA). This new FDA clearance ...
Breaking Medicine Technology: