Navigation Links
Video: What Are Those Little Red Bumps?
Date:7/9/2009

MINNEAPOLIS, July 9 /PRNewswire/ -- "Keratosis Pilaris," "Keratosis Pilaris." Hmm, sounds weird, doesn't it? Besides sounding weird, it's a common skin condition that according to the American Academy of Dermatology nags 40 percent of the world's population(1), yet there is no cure. The AmLactin(R) family of moisturizers is launching www.littleredbumps.com, a website devoted to the management of the dry skin associated with Keratosis Pilaris also known as KP.

To view the Multimedia News Release, go to: http://www.prnewswire.com/mnr/amlactin/38927/

(Photo: http://www.newscom.com/cgi-bin/prnh/20090709/NY44145 )

"The goal of littleredbumps.com is to educate people through an innovative creative approach about managing the dry skin associated with KP," said Mark Evenstad, president of Upsher-Smith Laboratories, Inc., the marketers of the AmLactin(R) family of moisturizers. "The website features Laurie Rose also known as Miss Little Red Bumps, and is designed to entertain people who are searching for information about KP."

As the virtual host of www.littleredbumps.com, Laurie Rose speaks to visitors with enticing, exciting and minimally icky information about KP in three vignettes. Visitors visit "Laurie's world" and experience her quirky, positive insights about the challenges of being a young person in today's millennium. Visitors are also regaled with "toe tapping" original songs designed purely for entertainment, which along with the vignettes, can be downloaded for free.

"KP is not fun because it often raises its ugly head in a person's teens and twenties so this contemporary site will be informative and entertaining because of its upbeat messages and free music and video downloads," said Dr. Alan Fleischer, professor and chair of the department of dermatology at Wake Forest University School of Medicine. "I see lots of patients who are suffering from extremely dry skin associated with KP so the management tips I provide on the site will also be of practical value."

The site also offers visitors valuable coupons for the AmLactin(R) family of moisturizers, including AmLactin(R), AmLactin XL(R) and AmLactin(R) Foot Cream Therapy. For more information, visit www.littleredbumps.com.

About Keratosis Pilaris and littleredbumps.com

There is no cure for Keratosis Pilaris (KP) and the cause remains unknown, however it tends to run in families. People with KP may experience flesh-colored or red bumps around hair follicles on the upper arms, thighs, buttocks, and cheeks, extremely dry skin and, in some cases, itching.(1) It is important to be aware that other medical conditions can mimic KP, so people with these symptoms should visit a doctor or dermatologist to confirm a diagnosis.

Littleredbumps.com and The AmLactin(R) family of moisturizers are not intended to diagnose, treat, cure or prevent any medical condition. Some skin conditions may be worsened by moisturizers, so people should always follow their doctor's skin care recommendations.

AmLactin(R)

The AmLactin(R) family of moisturizers are the number one dermatologist and podiatrist recommended brand of moisturizers(2,3) and are readily available without a prescription at fine retailers nationwide and online. For more information, visit www.amlactin.com.

Upsher-Smith

Upsher-Smith Laboratories, Inc. is a rapidly-growing pharmaceutical company that manufacturers and markets both prescription and consumer products. Upsher-Smith prides itself on providing safe, effective and economical therapies to the ever-challenged healthcare environment. For more information, visit www.upsher-smith.com.

1. www.aad.org/public/publications/pamphlets/skin_dry.html

2. Most recommended moisturizing product for rough, dry skin. Omnibus Study. Dermatology Times. 2008

3. Kloos Donoghue S. Podiatry management annual practice survey. Podiatry Management. February 2009.


'/>"/>
SOURCE Upsher-Smith Laboratories, Inc.
Copyright©2009 PR Newswire.
All rights reserved

Related medicine news :

1. Video: Perot Systems Unveils Series of Healthcare Video Case Studies
2. Video: FDA Approves Hologics Adiana(R) Permanent Contraception System
3. Video: New Online Film Introduces Longevinex Advantage(TM) -- The First Resveratrol-Based Dietary Supplement to Address Both Cellular and Connective Tissue Aging
4. Video: Get Swimsuit Ready Faster and Easier Than Ever Before With New LifeSculpt Laser Treatment
5. Video: Gabrielle Reece Shows Natural is Beautiful in New PureVia(TM) Campaign
6. Video: National Minority Quality Forum Launches First U.S. HIV/AIDS Atlas
7. VIDEO: Cancer Treatment Centers of America Selects Site in GA for Proposed Hospital Serving Patients in Southeast
8. Video: New Biological Therapy Ilaris(R) Approved in US to Treat Children and Adults with CAPS, a Serious Life-Long Auto-Inflammatory Disease
9. Video: BeautyScoop(R) Is a Trip to Your Nutritionist and Dermatologist in One Single Packet. Lauren Slayton, NYC Nutritionist & Owner of FoodTrainers
10. VIDEO: Perot Systems Launches Xcelys(TM) for Revenue Cycle Management
11. Video: CVS/pharmacy Kicks Off 8th Annual ALS Fundraising Campaign in Stores Nationwide
Post Your Comments:
*Name:
*Comment:
*Email:
(Date:6/25/2016)... ... 25, 2016 , ... As a lifelong Southern Californian, Dr. Omkar Marathe earned ... the David Geffen School of Medicine at UCLA. He trained in Internal Medicine at ... fellowship in hematology/oncology at the UCLA-Olive View-Cedars Sinai program where he had the opportunity ...
(Date:6/25/2016)... ... June 25, 2016 , ... Conventional wisdom preaches the benefits of moderation, whether ... latter, setting the bar too high can result in disappointment, perhaps even self-loathing. However, ... their goal. , Research from PsychTests.com reveals that behind the tendency ...
(Date:6/24/2016)... ... June 24, 2016 , ... June 19, 2016 is ... associated with chronic pain and the benefits of holistic treatments, Serenity Recovery Center ... suffering with Sickle Cell Disease. , Sickle Cell Disease (SCD) is a disorder of ...
(Date:6/24/2016)... ... 2016 , ... Global law firm Greenberg Traurig, P.A. announced that 20 Florida ... their peers for this recognition are considered among the top 2 percent of lawyers ... as members of this year’s Legal Elite Hall of Fame: Miami Shareholders Mark ...
(Date:6/24/2016)... ... ... Inc, makers of Topricin and MyPainAway Pain Relief Products, join The ‘Business for a Fair ... hour by 2020 and then adjusting it yearly to increase at the same rate as ... the wage floor does not erode again, and make future increases more predictable. , The ...
Breaking Medicine News(10 mins):
(Date:6/23/2016)... , June 23, 2016 Research ... MEMS Devices Medical Market Analysis 2016 - Forecast to 2022" ... The report contains up to date financial data ... analysis. Assessment of major trends with potential impact on the ... analysis of market segmentation which comprises of sub markets, regional ...
(Date:6/23/2016)... 23, 2016 Bracket , a leading clinical ... generation clinical outcomes platform, Bracket eCOA (SM) 6.0, at ... 26 – 30, 2016 in Philadelphia , ... Outcome Assessment product of its kind to fully integrate with ... Bracket eCOA 6.0 is a flexible platform for electronic clinical ...
(Date:6/23/2016)... -- Astellas today announced the establishment of Astellas Farma Colombia (AFC), a new affiliate with operations headquartered in ... . ... ... ... Astellas is ...
Breaking Medicine Technology: