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Video: Renowned Health Expert Dra. Aliza Teams Up With Baby Looney Tunes To Promote Healthy, Happy Babies
Date:9/1/2009

BURBANK, Calif., Sept. 1 /PRNewswire/ -- Warner Bros. Consumer Products and renowned Latina health expert, Dra. Aliza Lifshitz, announced a partnership today to reach out to Hispanic mothers and promote healthy, happy babies, utilizing Baby Looney Tunes as ambassadors for the program. The partnership will provide new and expecting mothers with fun, engaging and educational ways to best care for and nurture their babies. Launching in celebration of Hispanic Heritage Month, a special event was held today in Los Angeles, CA, to commemorate the partnership.

To view the Multimedia News Release, go to: http://www.prnewswire.com/mnr/babylooneytunes/39354/

(Photo: http://www.newscom.com/cgi-bin/prnh/20090901/NY67106 )

"This partnership will give both new and expectant mothers an instant connection to Dra. Aliza's expertise in children's health with the fun, energy and timeless appeal of the beloved Baby Looney Tunes characters," said Karen McTier, Executive Vice President of Domestic Licensing and Worldwide Marketing for Warner Bros. Consumer Products. "Personality and playfulness are hallmarks of Baby Looney Tunes, and we are pleased to partner with Dra. Aliza Lifshitz to bring information about raising healthy children in an engaging way."

"I am thrilled to partner with Warner Bros. Consumer Products to bring new moms the tools they need to raise happy, healthy children," said Dra. Aliza Lifshitz, one of the Hispanic community's leading experts on health as well as a respected medical doctor, author, columnist, radio host and television personality. "I will proudly serve as a brand ambassador for this partnership, knowing
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SOURCE Warner Bros Consumer Products
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