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Video: Pampers Together with Actress Salma Hayek Helps UNICEF Move Closer Toward Goal of Eliminating Deadly Tetanus Through Global 'One Pack = One Vaccine' Campaign
Date:2/5/2009

rs and UNICEF are working together to eliminate tetanus."

The Pampers "One Pack = One Vaccine" campaign is part of a multi-year, multi-million dollar commitment to UNICEF to help eliminate tetanus. While the North American campaign has exceeded expectations by raising funds for more than 45 million tetanus vaccines last year, the global campaign is anticipated to raise funds for 200 million additional tetanus vaccines over the next three years. The Pampers donation will be directed by UNICEF to any or all of the 46 remaining countries yet to eliminate Maternal and Neonatal Tetanus -- wherever the need is the greatest and the funding will have the most significant impact.

"Just a decade ago, MNT was a major public health problem in 58 countries, and since then 12 countries have eliminated the disease," said Caryl Stern, president and CEO of the U.S. Fund for UNICEF. "Partnerships with organizations such as Pampers have helped us see the number of tetanus-related deaths drop significantly. But there is still major work to be done to achieve our goal of zero mothers and babies dying of this horrific disease, which is so easily preventable. We are grateful that Pampers has chosen to partner with us again and are thankful for the efforts of Salma Hayek and her dedication to this important cause."

This year, consumers can show their support of the campaign in two ways -- purchasing specially-marked Pampers "One Pack = One Vaccine" products (participating lines include: Swaddlers and Swaddlers Sensitive diapers, Baby Dry and Cruisers diapers, Easy Ups training pants and all wipes), and redemption of Pampers Gifts to Grow points for a special campaign baby body suit. Parents can log onto the Pampers Gifts to Grow site at Pampers.com and for 10 points, a "Together we can help save a life" body suit will be shipped free of charge and also will trigger a donation(2)
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SOURCE Procter & Gamble
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