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Video: New First Response(R) Fertility Test Helps Women Answer the Question: Am I Able to Get Pregnant?
Date:4/6/2009

trying. (These women ultimately experienced difficulties.)
  • Three in four women of child-bearing age did not know what FSH was and how it can affect a woman's ability to get pregnant.
  • Majority (86 percent) of Resolve members would have taken charge faster and sought the care of a medical professional sooner if they had known more about their fertility potential before they started to try to conceive.
  • When women plan key aspects of their life, planning for future pregnancy falls to the bottom of the list behind finances, career, education - even planning for vacations.

  • "Many women don't understand how difficult it can be to become pregnant until they're already experiencing fertility problems," said Barbara Collura, executive director of RESOLVE. "Getting educated about leading causes of infertility, like poor ovarian reserve, arming themselves with the right tools, and starting a conversation with their doctors can help women better plan for a family."

    The First Response(R) Fertility Test for Women is available at major food, drug and mass merchandise outlets. A package with two test sticks has a suggested retail price of $24.99. For more information, visit www.FirstResponse.com.

    About the Surveys

    The online survey was administered to RESOLVE constituents between November 4-December 15, 2008 through resolve.org, and was completed by over 700 women.

    StrategyOne, an applied research consulting firm, conducted a nationwide telephone omnibus study on behalf of First Response(R) of 260 women 18-44. Interviews were conducted between November 6-November 10, 2008 using the field services of ORC (Opinion Research Corporation).

    About Church & Dwight, Co., Inc.

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