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Video: Julianne Hough From Dancing With the Stars(TM) Has a New Partner: DR. SCHOLL'S(R) FOR HER
Date:4/15/2008

The Pair work together to Benefit Clothes Off Our Back(R) with Online

Celebrity Shoe Auction

KENILWORTH, N.J., April 15 /PRNewswire-FirstCall/ -- Want to dance like a pro, or at least look like one on the dance floor? DR. SCHOLL'S(R) FOR HER and Julianne Hough, two-time champion of ABC Television's "Dancing with the Stars" and Mercury recording artist have partnered to raise money for the charity foundation, Clothes Off Our Back(R). Starting today, fans and shoe buffs alike can log onto http://www.greatforthesole.com to find out how they can bid on a pair of sexy dancing shoes worn by Julianne on the show, as well as shoes worn by current and former celebrities from the show. The auction will run through May 7.

To view the Multimedia News Release, go to: http://www.prnewswire.com/mnr/drscholls/32586/

Highest bidders will win not only a fabulous pair of shoes, they will also walk away with a one year supply of DR. SCHOLL'S FOR HER products and a signed copy of Julianne Hough's self-titled debut album. All proceeds from the auction go to the Clothes Off Our Back Foundation, dedicated to supporting children's charities.

"The shoes I wear during long rehearsals and performances are beautiful, but do a number on my feet. Using Dr. Scholl's For Her foot beauty products have helped to keep my feet looking and feeling great," says Julianne Hough. "I'm thrilled to be working with Dr. Scholl's For Her and donating a pair of my favorite dancing shoes to raise money for Clothes Off Our Back and to raise awareness about the good work they do to help support children's charities."

Julianne's Favorite DR. SCHOLL'S FOR HER Products

Julianne's favorite products from the Dr. Scholl's For Her line include the Dr. Scholl's(R) For Her Ball of Foot Cushions and Dr. Scholl's(R) For Her Open Shoe(R) Insoles. Julianne loves the foot support she gets from these products that fit discreetly in both open- and closed-style shoes, and she gets the cushioning she wants without sacrificing her style!

The 2008 additions to the Dr. Scholl's(R) For Her line, which is designed specifically to meet women's unique footcare needs, include Dr. Scholl's For Her Sporti(TM) Insoles, Dr. Scholl's For Her 16-Hour(TM) Insoles, Dr. Scholl's For Her Miracle Shield(TM), Dr. Scholl's For Her Rub Relief(TM) Strips, Dr. Scholl's For Her Heel Cushions, and Dr. Scholl's For Her Foot Butter.

A Perfect Pair

DR. SCHOLL'S FOR HER is also sponsoring a new online dance guide, Dancing with the Stars Dance Studio, hosted by Carrie Ann Inaba. Consumers can access the weekly instruction video every Monday at ABC.com. Carrie Ann, along with two professional dancers, will show you how to perform dances from "Dancing with the Stars," including the cha cha, waltz, fox trot and tango. In addition, a DR. SCHOLL'S FOR HER and ABC co-branded sweepstakes will give consumers a chance to win tickets to the show's season finale in Los Angeles in May.

You can find more information on the Dancing with the Stars Dance Studio, sweepstakes and how to enter the DR. SCHOLL'S FOR HER shoe auction by visiting http://www.greatforthesole.com.

About DR. SCHOLL'S(R)

DR. SCHOLL'S products are available at food, drug and mass retailers nationwide. For more information, please visit http://www.drscholls.com.

DR. SCHOLL'S is America's #1 brand of footcare products. For over a century, the DR. SCHOLL'S line has provided footcare and comfort to millions. Today, the DR. SCHOLL'S brand offers over 120 footcare products to help keep feet healthy, comfortable and beautiful. The DR. SCHOLL'S brand leads the way by utilizing the latest technology and research to revolutionize the way Americans think of, and care for, their feet.

DR. SCHOLL'S and DR. SCHOLL'S FOR HER and Design are registered trademarks of Schering-Plough HealthCare Products, Inc.

About Schering-Plough

Schering-Plough Consumer Health Care is the U.S. over-the-counter (OTC) and consumer products business unit of Schering-Plough, an innovation-driven, science-centered global health care company. Through its own biopharmaceutical research and collaborations with partners, Schering-Plough creates therapies that help save and improve lives around the world. The company applies its research-and-development platform to human prescription and consumer products as well as to animal health products. Schering-Plough's vision is to "Earn Trust, Every Day" with the doctors, patients, customers and other stakeholders served by its colleagues around the world. The company is based in Kenilworth, N.J., and its Web site is http://www.schering-plough.com.

About "Dancing with the Stars"

Season Six of "Dancing with the Stars'" airs every Monday at 8:00 pm ET and Tuesday at 9:00 pm ET on ABC. Hosted by Tom Bergeron ("America's Funniest Home Videos") and Samantha Harris ("E! Entertainment"), the celebrities perform choreographed dance routines which will be judged by renowned Ballroom judge Len Goodman and dancer/choreographers Bruno Tonioli and Carrie Ann Inaba.

"Dancing with the Stars" is the U.S. version of the BBC's international smash hit series, "Strictly Come Dancing." This version is produced in America by BBC Worldwide. Conrad Green serves as executive producer and Rob Wade and Matilda Zoltowski are co-executive producers.


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