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Video: Eat Tastefully Campaign: Diet Coke, Renowned Chef, Pop-Up Kitchen Reveal Secrets to Great Taste, Living Well
Date:9/8/2009

ATLANTA, Sept. 8 /PRNewswire/ -- Renowned Chef Tom Colicchio, The Culinary Institute of America (CIA) and Diet Coke, in collaboration with the American Dietetic Association (ADA) are providing consumers with resources for eating well with great taste. The Eat Tastefully campaign will feature pop-up kitchens in midtown Manhattan and Boston, food pairings and online tips about nutrition and stylish entertaining, which are all a part of living well.

To view the Multimedia News Release, go to: http://www.prnewswire.com/mnr/cocacola/39724/

(Photo: http://www.newscom.com/cgi-bin/prnh/20090908/NY71383 )

"Great taste doesn't need to be overly complicated. For me, it's always been about keeping it simple and adding personal touches that create a lasting impression," said Chef Colicchio. "Sometimes, that means simply pairing the right meal with a straightforward flavor you enjoy -- like a Diet Coke, which has a distinctive taste without the calories."

The campaign is accessible at the Diet Coke Kitchen on DietCoke.com. Available for free download are easy and appetizing recipes developed by The CIA, along with culinary tips for simple, stylish meals that not only taste good but are good for you. Also available is an exclusive one-on-one interview with Chef Colicchio as well as fun and tasteful ways to eat well and live well, from facts on what foods give you a balanced boost, to creative tips for adding more nutritious foods to your diet. In addition, new online editions of the Diet Coke Style Series will feature celebrity guests who will offer insider access to the tools needed to enjoy a healthy, enriched life.

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SOURCE Diet Coke
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