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Video: Anthem Blue Cross and the California Governor's Council on Physical Fitness and Sports Launch the Live Like a Champion Tour
Date:9/22/2009

t healthier lifestyles," said Leslie A. Margolin, President of Anthem Blue Cross.

A select group of Governor's Council celebrity athletes lend its support to the Live Like a Champion Tour to help raise awareness and promote physical fitness for all Californians. They serve as role models and their favorite exercises, fruits and vegetables are shared on life-size posters throughout the event-site. "The Live Like a Champion Tour is a great way for me and my fellow Council members to encourage kids to get moving and eat right" said Jake Steinfeld, Chairman of the Governor's Council on Physical Fitness and Sports. "Few kids will ever have the opportunity to become world champions like Laila Ali, Jerry Rice and Misty May-Treanor, but through our Live Like a Champion Tour, kids across the state experience how fun it is to get active. They also get to learn how important it is to never quit on themselves or their dreams. Don't Quit!"

Event activities include:

  • Olympic Style Opening Ceremony: Children pledge to put down the remote and get active.
  • Laila Ali's Champ Corner: Inspired by world champion athlete Laila Ali, children step into the ring for a round with a speed bag and learn about the importance of conditioning activities such as push-ups, sit-ups and jumping rope.
  • Misty May-Treanor's Dig, Set and Spike Like A Champion: Inspired by Olympic volleyball champion Misty May-Treanor, children step up to the net and learn how to dig, set and spike a volleyball as another way to be active and have fun.
  • Jerry Rice's Catch Like A Champion: Inspired by Super Bowl champion Jerry Rice, children make the winning catch in the end zone by diving onto an inflatable mat while hearing messages encouraging 30-60 minutes of physical activity a day.
  • Lisa Leslie's Hoop Like A Champion: Inspired by Olympic basketball champion Lisa Leslie, ch
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SOURCE Anthem Blue Cross of California
Copyright©2009 PR Newswire.
All rights reserved

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