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VIDEO from Medialink and GlaxoSmithKline: Really Think You Can 'Lose 30 Pounds in 30 Days?'
Date:12/28/2007

NEW YORK, Dec. 28 /PRNewswire/ -- Some describe New Year's as the "world championship" of weight loss, as adults are bombarded with weight-loss claims and promises. For millions of well-intentioned dieters, the chaos can result in confusion, frustration and, ultimately, disappointment.

(See video from GlaxoSmithKline at: http://link.brightcove.com/services/player/bcpid1344599915)

According to a new survey of 2,058 adults, conducted in late November by Harris Interactive(R) on behalf of GlaxoSmithKline Consumer Healthcare (NYSE: GSK), 52 percent of Americans say they plan to make a serious attempt to lose weight in 2008. But as January approaches and the drumbeat of quick and easy weight-loss promises grows louder, these individuals can become increasingly confused about what to believe.

To help overweight adults distinguish fact from fiction at this pivotal time of year, alli(R) is providing free access to thousands of hours worth of weight-loss advice from healthcare professionals. From January 4 - 7, 2008, alli will sponsor "Make This Year Different," a weight-loss event designed to ease some of the barriers to seeking expert advice on weight-loss issues and to help overweight adults benefit from the counsel of healthcare professionals. This guidance may help to make this year different for anyone who has tried ineffective weight-loss strategies in the past, or who is simply confused by the influx of weight-loss claims at this time of year.

People 18+ can call 866-551-DIFFERENT between the hours of 10 a.m. and 6 p.m. EST to speak live with a dietitian or pharmacist, or to hear pre-recorded diet, nutrition, behavioral and exercise tips. The recorded information is also available before and after help-line hours, and will remain accessible through January 31, 2008.

Individuals can also visit http://www.MakeThisYearDifferent.com between the hours of 10 a.m. and 6 p.m. EST for live online chats with dietitians or pharmacists, in private or group chat room discussions. The Web site will also feature diet and exercise videos and answers to common questions about the alli weight-loss program.

Registered journalists can access video, audio, text, graphics and photos for free and unrestricted use at http://www.mediaseed.tv.

12NY07-0129


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SOURCE Medialink and GlaxoSmithKline
Copyright©2007 PR Newswire.
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