Navigation Links
VIDEO from Medialink and AAFA: Asthma PSA Reinforces Prevention of Asthma Symptoms
Date:2/16/2010

NEW YORK, Feb. 16 /PRNewswire/ -- The Asthma and Allergy Foundation of America (AAFA) is launching a national public service announcement (PSA) supported by GlaxoSmithKline titled "Two Main Causes of Asthma." The PSA goal is to communicate an important message to the millions of Americans with asthma: that treating the two main causes of asthma symptoms may help prevent symptoms before they begin.  Asthma symptoms include coughing, wheezing, difficulty breathing and chest tightness.  

See video from AAFA at: http://inr.mediaseed.tv/AsthmaPSA_37296

"This simple message is a largely misunderstood aspect of asthma," said William McLin, AAFA President & CEO.  "While 20 million Americans know that asthma can slow them down, they may not know that there are two main causes – airway constriction they feel, and inflammation they may not feel – and that most asthma medicines only treat one cause."

The PSA features two cyclists riding on a tandem bicycle representative of the two main causes of asthma symptoms. When the lead cyclist pedals solo she struggles but when the second cyclist begins to peddle, the journey becomes much easier. Their ride together is symbolic of managing asthma more effectively by treating both main causes of asthma symptoms when one medicine is not enough to prevent symptoms.  

The PSA encourages the millions of people suffering from asthma to find information and resources about asthma and learn how to work with their doctor to help prevent asthma symptoms at asthma.com.

According to AAFA, every day in America because of asthma, 60,000 people miss school or work, 30,000 have an attack, 5,000 visit the emergency room and 1,000 get admitted to the hospital. Asthma in America isn't merely a problem but it's nearly an epidemic.

"At AAFA, our mission is to help people with asthma live a "Life Without Limits," added McLin.  "This is possible, but only when people are educated about asthma symptoms and how to prevent symptoms. That is how a national public service announcement can help."

About AAFA

The Asthma and Allergy Foundation of America (AAFA) is the leading national nonprofit organization fighting asthma and allergic diseases. AAFA provides free information, conducts educational programs, fights for patients' rights, and funds research to find better treatments and cures. Log on to www.aafa.org for more information.

Funding and editorial support for the PSA was provided by GlaxoSmithKline.

Medialink is a division of The NewsMarket.  Registered journalists can access video, audio, text, graphics and photos at http://www.thenewsmarket.com.

02NY10-0721

SOURCE Medialink; AAFA

RELATED LINKS
http://www.thenewsmarket.com

'/>"/>

SOURCE Medialink; AAFA
Copyright©2010 PR Newswire.
All rights reserved

Related medicine news :

1. Video: Nutrition Comes to NASCAR
2. Research Links TV/Video Game Playing With Child Obesity; Health Experts Back a New Approach
3. HealthInsuranceFinders.com Launches Video Contest for Young Directors
4. Video: Circulatory Care of New Jersey
5. MultiVu Video Feed: PUBLIC HEALTH EXPERTS CONVENE TO DISCUSS THE TREATMENT AND PREVENTION OF RABIES
6. VIDEO from Medialink and General Motors: On and Off the Track
7. TriWest and Montana VA Launch PTSD Video Conference to Reach Rural Health Care Providers
8. Verizon Introduces Broadband Video Call Center Link for Deaf or Hard-of-Hearing Customers in Mid-Atlantic Region
9. VIDEO from Medialink and Siemens: The Next Generation Allergy Test - Nothing to Sneeze At
10. Video and Photo: Leading CEOs Launch Alliance With American Red Cross to Strengthen Nations Preparedness for Disasters
11. VIDEO from Medialink and General Mills: Digestive Health
Post Your Comments:
*Name:
*Comment:
*Email:
(Date:6/26/2016)... Orion, Clarkston, Michigan (PRWEB) , ... June 26, ... ... with respect to fertility once they have been diagnosed with endometriosis. These women ... intercourse but they also require a comprehensive approach that can help for preservation ...
(Date:6/25/2016)... ... June 25, 2016 , ... "With 30 hand-drawn hand gesture animations, FCPX ... Austin - CEO of Pixel Film Studios. , ProHand Cartoon’s package transforms over ... Cut Pro X . Simply select a ProHand generator and drag it above media ...
(Date:6/25/2016)... (PRWEB) , ... June 25, 2016 , ... On Friday, ... presented a Bronze Wellness at Work award to iHire in recognition of their exemplary ... part of the 7th annual Maryland Workplace Health & Wellness Symposium at the BWI ...
(Date:6/24/2016)... ... June 24, 2016 , ... June 19, 2016 is World Sickle Cell Observance ... and the benefits of holistic treatments, Serenity Recovery Center of Marne, Michigan, ... Disease. , Sickle Cell Disease (SCD) is a disorder of the red blood cells, ...
(Date:6/24/2016)... ... June 24, 2016 , ... ... micro-osteoperforation for accelerated orthodontic treatment. Dr. Cheng has extensive experience with all areas ... , AcceleDent, and accelerated osteogenic orthodontics. , Micro-osteoperforation is a revolutionary adjunct ...
Breaking Medicine News(10 mins):
(Date:6/23/2016)... June 23, 2016  In a startling report released today, ... residents by lacking a comprehensive, proven plan to eliminate prescription opioid ... ranking of how states are tackling the worst drug crisis in ... states – Kentucky , New Mexico ... . Of the 28 failing states, three – ...
(Date:6/23/2016)... , June 23, 2016 Bracket , a ... its next generation clinical outcomes platform, Bracket eCOA (SM) ... on June 26 – 30, 2016 in Philadelphia ... electronic Clinical Outcome Assessment product of its kind to fully ... Bracket eCOA 6.0 is a flexible platform for ...
(Date:6/23/2016)... , June 23, 2016  Guerbet announced today ... Inc.,s Supplier Horizon Award . One ... Guerbet was recognized for its support of Premier members ... through clinical excellence, and commitment to lower costs. ... receive this recognition of our outstanding customer service from ...
Breaking Medicine Technology: