Navigation Links
Underage Drinkers Can Easily Order Alcohol From the Internet

FRIDAY, May 18 (HealthDay News) -- Young people can easily buy alcohol on the Internet, where they're also exposed to a wide range of advertising and marketing efforts from the alcohol industry, two new journal articles warn.

A commentary from the Center on Alcohol Marketing and Youth at the Johns Hopkins Bloomberg School of Public Health described the reach of alcohol messages, which may contribute to the 4,700 alcohol-related deaths of drinkers under age 21 in the United States each year.

Also published online May 7 in the Archives of Pediatrics & Adolescent Medicine, a new study by Rebecca Williams and Kurt Ribisl at the University of North Carolina examined how Internet alcohol vendors verified the age of people buying alcohol online. They found that underage buyers were successful in 45 of 100 such transaction attempts.

"The fact that there are literally thousands of online outlets selling alcohol and that purchase attempts by underage persons are successful almost half of the time tells us how insufficient the protections are for our youth," said commentary author, David Jernigan, director of the Hopkins Center on Alcohol Marketing and Youth, in a Hopkins news release.

Alcohol marketers are pushing their brands to young people online through social media such as Facebook, the commentary noted. Jernigan said that at least 14 previous studies have found that the more underage young people are exposed to alcohol advertising, the more likely they are to drink or drink even more.

"The bottom line is that alcohol regulation and enforcement are simply not keeping up with new technologies," he concluded. "Tighter controls on content and better technology to limit underage access are needed to reduce alcohol use among young people."

More information

The U.S. Federal Trade Commission has more about alcohol regulation.

-- Mary Elizabeth Dallas

SOURCE: Johns Hopkins Bloomberg School of Public Health, news release, May 7, 2012

Copyright©2010 ScoutNews,LLC.
All rights reserved  

Related medicine news :

1. Strict Underage Drinking Laws May Deter Delinquency in Teens
2. Mayo Clinic: Hospitalization of US underage drinkers common, costs $755 million a year
3. Facebook Pages May Offer Clues to Underage Drinking
4. July 4 Weekend Dangerous for Underage Boys Who Drink: Report
5. Underage binge drinking can create lasting brain changes
6. ER Visits by Underage Drinkers Spike on New Years
7. Injuries From Underage Drinking Rise Over Memorial Day Weekend
8. Underage Drinking Soars in U.S.
9. GPs should advise drinkers to keep a daily record of their drinking
10. The effect of occasional binge drinking on heart disease and mortality among moderate drinkers
11. Alcohol Targets Brain Reward Centers in Heavy Drinkers
Post Your Comments:
Related Image:
Underage Drinkers Can Easily Order Alcohol From the Internet
(Date:10/13/2017)... ... 13, 2017 , ... “The Journey: From the Mountains to the Mission Field”: ... souls in the Philippines. “The Journey: From the Mountains to the Mission Field” is ... Bible. She has taught all ages and currently teaches a class of ladies at ...
(Date:10/12/2017)... ... October 12, 2017 , ... First Healthcare Compliance (FHC), an ... showcase a range of technology and learning solutions at the 68th Annual American ... to be held October 14–18, 2017 at the Mandalay Bay Resort in Las ...
(Date:10/12/2017)... ... October 12, 2017 , ... Planet Fitness, one of the ... today its plans to open a flagship location in Covington, LA at 401 N. ... To Go store next to Office Depot in the Holiday Square shopping center. Its ...
(Date:10/12/2017)... ... ... IsoComforter, Inc. ( ), one of the Nation’s premier ... of the shoulder pad. The shoulder pad provides optimal support and full contact ... using cold therapy. By utilizing ice and water that is circulated from an insulated ...
(Date:10/12/2017)... , ... October 12, 2017 , ... ... a leader in post-acute health care, have expanded their existing home health joint ... Health. , AccentCare has been operating a joint venture home health company with ...
Breaking Medicine News(10 mins):
(Date:10/11/2017)... , Oct. 11, 2017  True Health, ... has amplified its effort during National Breast Cancer ... hereditary cancer risks. ... Clinical Oncology calculated that more than 10 million ... inherited mutations in BRCA1 or BRCA2 and have not ...
(Date:10/10/2017)... EXTON, Pa. , Oct. 10, 2017   ... leader in innovative solutions for injectable drug administration, today ... of West,s ID Adapter for improving the intradermal administration ... the Fourth Skin Vaccination Summit in May 2017 by ... Team Lead, Polio Department, World Health Organization (WHO), and ...
(Date:10/4/2017)... , Oct. 4, 2017  South Korean-based healthcare product ... training aide "cprCUBE" on Kickstarter. The device will educate ... cardiac arrests with better efficiency compared to the dated ... real-time feedback on efficacy of the compression for a ... has a goal to raise $5,000. ...
Breaking Medicine Technology: