Navigation Links
USHEALTH Group Launches Marketing Program for Two Health Insurance Plans Targeting Latino Residents in Florida
Date:9/12/2008

FORT WORTH, Texas, Sept. 12 /PRNewswire/ -- Benjamin M. Cutler, Chairman and Chief Executive Officer of USHEALTH Group, Inc. (USHEALTH), a leading national health insurer providing affordable coverage to small business owners and the self-employed, announced today the launch of two health plans culturally adapted for the Hispanic market in Florida. The two plans offer a wide selection of healthcare coverages and options for cost-conscious consumers. The two plans and the corresponding marketing materials were specifically designed with the Florida Hispanic community in mind.

According to recent U.S. Census population statistics in 2006, Hispanics represent more than 20 percent of the population in Florida, and this growth rate is expanding rapidly. Unfortunately, this large population is also likely to be without healthcare coverage. Currently, the National Council of La Raza estimates that 33 percent of Latinos are without health insurance, and experts think this trend will continue to rise as the Hispanic population increases.

"Many traditional healthcare plans do not address the specific needs of the Hispanic market," said Cutler. "A family-oriented culture, Hispanics wants good, affordable healthcare coverage. In evaluating the needs of this thriving population, USHEALTH identified a variety of health care plans with value-priced coverage that are ideally suited for the Hispanic market. To build awareness of these products, USHEALTH has created a targeted marketing campaign to help inform Hispanic consumers about the range of health insurance plans that are especially tailored for them."

"We recognize that a huge segment of the Hispanic market in Florida is comprised of small business owners and self-employed businessmen and women who have a long term need for affordable health coverage," Cutler noted. "As such, they need a health plan that assures them of affordable coverage, not just for a few months, but for several years. Our fixed rate coverage ideally serves this unique need by allowing our customers to lock in a fixed rate for up to four years."

The plans offer an array of full major medical coverages with various co-insurance and deductible options and include a unique physician co-pay product, as well as, first dollar accident and critical illness coverages. The Company has also established a bilingual call center to service their Hispanic customers.

USHEALTH Group, Inc. is an insurance holding company primarily focused on individual health insurance for self-employed individuals and small business owners offered by certain of its insurance subsidiaries. These insurance products are primarily distributed through career agent organizations that are wholly owned subsidiaries. The Company's goal is to combine the talents of its employees and agents to market competitive and profitable insurance products and provide superior customer service in every aspect of operations. (http://www.ushealthgroup.com)


'/>"/>
SOURCE USHEALTH Group, Inc.
Copyright©2008 PR Newswire.
All rights reserved

Related medicine news :

1. USHEALTH Group Announces Appointment of Executive Vice President
2. Lucas Group Reports Hiring Trend in High-Tech Medical Device
3. Savannah Mayor Otis Johnson Honored as Healthy Hero by The AMERIGROUP Foundation
4. To Reduce Mercury Pollution, Dentists need a mandatory requirement, According to US House Oversight Report; Mercury Group Concurs
5. Faircount Media Group Choose "Call-Shadow" for IP Call Recording After Extensive Market Review
6. Heritage Victor Valley Medical Group to Donate Computers to Victorville Senior Citizen Club
7. CtW Investment Group Believes Longs RE Undervalued - Calls for Greater Disclosure
8. Conde Nast Media Group Announces Performance of Just Stand Up to be Fed Live from the Stage at FASHION ROCKS to ABC, CBS and NBCs Simultaneous Broadcast of Stand Up To Cancer Nationwide Fund-Raising Event On September 5th
9. Sharon Callahan Joins Diversified Agency Services Unit of Omnicom Group
10. San Francisco Bay Area Cell Analysis Company Forges Partnership With Hudson Control Group as First Step in Automation Initiative to Support Drug Discovery Research
11. iCan Benefit Group, LLC Announces: Major Medical Division Now Offers Avalon Healthcare Products
Post Your Comments:
*Name:
*Comment:
*Email:
(Date:5/26/2016)... (PRWEB) , ... May 26, 2016 , ... W.S. ... products, has been honored with a 2016 When Work Works Award for its use ... part of the national When Work Works project administered by the Families and Work ...
(Date:5/26/2016)... ... , ... On Memorial Day, Hope For Heroes and USA Medical ... for the country. The nonprofit Hope For Heroes partnered with the leading provider ... for disabled military veterans, as well as police, firemen, and EMS professionals across the ...
(Date:5/26/2016)... ... May 26, 2016 , ... Catalent ... for drugs, biologics, consumer health and global clinical supply services, today announced two ... support the company’s continued investment and strategic growth plans in the Asia Pacific ...
(Date:5/26/2016)... Indianapolis, Indiana (PRWEB) , ... May 26, 2016 ... ... national provider of healthcare supply chain solutions, today announced the organization has earned ... management meets international standards and is compliant with all rules and policies associated ...
(Date:5/26/2016)... NY (PRWEB) , ... May 26, 2016 , ... ... founder of Mehling Orthopedics and chief medical officer of Blue Horizon International (BHI), ... and Regeneration. The conference was held during May 5-6, 2016 in Chicago, IL, ...
Breaking Medicine News(10 mins):
(Date:5/25/2016)... May 25, 2016 As illustrated ... earlier this month, the numbers and momentum of cannabis ... climb into the billions, more research and development push ... Edition State of Legal Marijuana Markets Report  from from ... firm, much of the increase in sector is attributed ...
(Date:5/25/2016)... , May 25, 2016 MedDay, ... disorders, announces that an oral presentation entitled "High doses of ... MS-SPI trial" will be given by Professor Ayman Tourbah ... 2nd Congress of the European Academy of Neurology (EAN) in ... and related disorders 3" will take place on Sunday, 29 ...
(Date:5/24/2016)... -- Niederländische Chirurgen haben eine innovative ... erlaubt, ihre Expertise weltweit zu teilen und so ... mit einer Instant-Messaging-Funktion und der Möglichkeit, in einem ... Afrika, Asien und den USA ... Information und Weiterbildung   "MDLinking ...
Breaking Medicine Technology: