Increasing transcervical female sterilization procedures to drive the US
gynecological market, according to Millennium Research Group
WALTHAM, Mass., April 30 /PRNewswire/ -- According to Millennium Research Group's (MRG) US Markets for Gynecological Devices 2008 report, the female sterilization market was worth over $80 million in 2007. Driven by increasing demand for transcervical procedures, this market is expected to grow to almost $245 million by 2012.
Currently, Conceptus is the only player in the transcervical sterilization device market; however, MRG estimates Hologic to launch Adiana, its new female sterilization product, in 2009. Through 2012, growth in the number of doctors performing transcervical sterilization procedures, particularly those operating in an office setting, will fuel market expansion.
"In 2007, growth in the US female sterilization market came from the rapidly expanding transcervical sterilization device market, while both the mechanical and bipolar sterilization device markets declined from 2006," says Barbara Prud'homme, Senior Analyst at Millennium Research Group. "Over the next five years, this trend will continue as transcervical sterilization becomes the standard of care for female sterilization procedures in the US market."
Direct-to-consumer advertising by Conceptus, using TV, radio, online, and print media, will further raise awareness of transcervical sterilization procedures. As more potential patients become aware of transcervical sterilization, demand for the procedure will increase, boosting unit sales.
The US Markets for Gynecological Devices 2008 report provides coverage of all key industry competitors, including Hologic, Gynecare, Conceptus, Boston Scientific, Cooper Surgical, and American Medical Systems. Other regions covered in this global series include Europe (France, Germany, Italy, and the UK).
About Transcervical Female Sterilization
|SOURCE Millennium Research Group|
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