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US Consumer Demand for Brain Fitness Growing by 51.2%
Date:4/12/2010

and 2008 with 55% of the funding going to consumer-facing suppliers. Obviously, investors believe these companies will be successful."

There is a new wave of confusion surrounding the definition and difference between brain games, brain training, and brain fitness. Buyers are now more aware of brands, but are less informed about the difference between various products on the market.

“It's all about value and brand now. The brain fitness industry has left the early adoption phase and entered the wide adoption phase," adds Greer. "Competition is intense. Suppliers are enhancing their positions by aiming for new markets, creating new partnerships, and connecting with customers in new ways."

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Read the full story at http://www.prweb.com/releases/2010/04/prweb3858784.htm.


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