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Truthful Labeling Coalition Welcomes Perdue Farms
Date:12/10/2007

Organization Expands Agenda to Include 'Raised Without Antibiotics'

Labeling

WASHINGTON, Dec. 10 /PRNewswire/ -- Perdue Farms, the nation's third largest poultry producer, has joined the Truthful Labeling Coalition (TLC), an industry and grassroots organization that consists of more than 30,000 concerned citizens from all 50 states and other leading poultry companies including Foster Farms, Gold'n Plump Poultry and Sanderson Farms. The TLC, with the support of leading consumer and health groups, works to ensure the truthful labeling of fresh chicken products so consumers can make informed choices.

"The addition of Perdue strengthens the Truthful Labeling Coalition by extending our representation coast to coast," said Michael Helgeson, chief executive officer of TLC member company Gold'n Plump Poultry. "We are now poised to gain additional support and attention around an issue we believe to be an important consumer right: truthfulness in labeling. The coalition stands ready to tackle the complex issues surrounding the '100% all natural' and 'raised without antibiotics' claims and bring clarity and consistency to the USDA labeling policy."

"Foster Farms is pleased to have Perdue join the coalition. Both Foster Farms and Perdue share an unwavering tradition of producing high quality, natural fresh chicken and we welcome their support in the campaign for truthful labeling," said Ron Foster, chief executive officer of Foster Farms.

"We're delighted to have Perdue join the Truthful Labeling Coalition," said Lampkin Butts, president of Sanderson Farms. "Their help in our effort to encourage USDA to put consumers first when making labeling decisions will be vital and we welcome it."

Committed to the truthful labeling of fresh chicken, the TLC has led an aggressive campaign to urge the United States Department of Agriculture (USDA) to enforce its existing labeling rules to allow only 100 percent na
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SOURCE Truthful Labeling Coalition
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