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Transform, the Largest Plastic Surgery Clinic, States That Men Are More Vain Than Women
Date:5/21/2009

1 in 3 women opt for plastic surgery to boost confidence, whereas 1 in 3 men opt for cosmetic surgery for pure vanity - 50% of men would change nothing about their appearance - Male rhinoplasty, Botox injections and liposuction are on the rise

MANCHESTER, England, May 21 /PRNewswire/ -- Both men and women are unhappy with their weight

  • Findings from UK's biggest ever cosmetic surgery report (2000 people interviewed by GFK NOP on behalf of Transform Cosmetic Surgery Clinics)

A year ago, Transform, the leading plastic surgeons in the UK, announced the results of the biggest cosmetic surgery report ever carried out. The report challenged many preconceptions around the reasons why women and men carry out cosmetic surgery.

Most notably, Britain's male population opts for plastic surgery or other non-surgical cosmetic procedures for reasons of vanity, as opposed to women, who have cosmetic procedures to resolve low self-esteem. 46% of men confidently admitted to feeling self-assured and would change nothing about their appearance.

The Cosmetic Surgery Research

The in-depth poll of 2000 men and women nationwide was undertaken by respected independent research agency GFK NOP on behalf of the UK's leading cosmetic surgery provider, Transform Cosmetic Surgery Group (http://www.transforminglives.co.uk), to gain insight into people's attitudes towards their bodies, and attitudes to both surgical and non-surgical treatments.

80% of those interviewed agree that cosmetic surgery and many other forms of non-surgical cosmetic treatments are now more socially acceptable than ever.

Vanity and Self-Confidence

One third of male interviewees described vanity as their motivation for cosmetic surgery. One third of women,
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SOURCE Transform Cosmetic Surgery Group
Copyright©2009 PR Newswire.
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