Big hospitals embrace new online platform to market their doctors and treatment packages.
Bangkok, Thailand (PRWEB) May 19, 2009 -- Over 20 international hospitals have joined Medeguide, a new healthcare web portal to help consumers find doctors and treatment packages. The list of hospitals includes some of the world's leading medical facilities like Bumrungrad International, Parkway and Christus Muguerza.
Scheduled to launch June 30, 2009, Medeguide will initially feature around 1,000 doctors in over 10 countries in specialties ranging from cardiac surgery to urology. Using the Medeguide portal, consumers can search and find top tier medical and surgical specialists from leading, accredited hospitals in Asia, Eastern Europe, the Middle East and Latin America.
Medeguide's founder, Ruben Toral, is recognized as a pioneer in the medical travel industry and expects to have over 5,000 doctors in 20 different specialties by year end. Toral believes that doctors and hospitals need to become more visible on the web, because that is where consumers are looking for healthcare information. "Virtually every medical tourist starts his or her journey online," says Mr. Toral.
Vishal Bali, Group CEO for Wockhardt Hospitals in India, agrees. "Our experience is that patients, particularly those from overseas, use the web as their primary source of information when researching hospitals, doctors and treatment packages." Wockhardt, Apollo Hospitals and Max Healthcare, are among the top brand name Indian hospitals that have joined Medeguide.
While Medeguide supports medical tourism, it is also a platform for doctors and hospitals to market their services locally. Medeguide has developed a "Top 10" program to help users find leading physicians by country, specialty and procedure. "Medeguide Top 10 gives users a quick list of the top physicians in their area," says Mr. Toral.
Theo Seiler, CEO for Asian Hospital in the Philippines, sees Medeguide as a new channel to reach local residents and international patients. "Medeguide is an ideal platform for Asian Hospital because we can use it to promote our doctors locally and globally."
Medeguide will 'go live' at the Healthcare Travel Conference in Singapore on June 30, 2009.
Medeguide (http://www.medeguide.com) is a web portal that helps patients connect with doctors online, and provides international doctors and hospitals an online platform to promote their services and treatment packages. Scheduled to go live on June 30, 2009, Medeguide will feature profiles of leading international hospitals, doctors and treatment packages.
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