Navigation Links
The nag factor: How do children convince their parents to buy unhealthy foods?
Date:8/15/2011

The Nag Factor: How do very young children get their parents to buy foods and beverages of low nutritional value?

Sure they're fun and kids love them, but could cartoon characters used in marketing contribute to the obesity epidemic as well as create nagging children? Today, some parents find themselves having a battle in the cereal aisle. Recognizable characters and logos prompt children to make repeated requests for a range of products including low nutritional foods and beverages. To better understand the media's impact on children's health, a team of researchers from the Johns Hopkins Bloomberg School of Public Health examined the "Nag Factor." The "Nag Factor" is the tendency of children, who are bombarded with marketers' messages, to unrelentingly request advertised items. Researchers explored whether and how mothers of young children have experienced this phenomenon and strategies for coping. The results are featured in the August 2011 issue of the Journal of Children and Media.

"As researchers continue to investigate factors influencing the childhood obesity epidemic, attention often turns towards the marketing and consumption of junk food," said Dina Borzekowski, EdD, EdM, MA, senior author of the study and an associate professor with the Bloomberg School's Department of Health, Behavior and Society. "Clearly, children are not the primary shoppers in the households, so how do child-oriented, low-nutrition foods and beverages enter the homes and diets of young children? Our study indicates that while overall media use was not associated with nagging, one's familiarity with commercial television characters was significantly associated with overall and specific types of nagging. In addition, mothers cited packaging, characters, and commercials as the three main forces compelling their children to nag."

Using quantitative and qualitative methodologies, researchers interviewed 64 mothers of children ages 3 to 5 years betwe
'/>"/>

Contact: Natalie Wood-Wright
nwoodwri@jhsph.edu
410-614-6029
Johns Hopkins University Bloomberg School of Public Health
Source:Eurekalert

Page: 1 2

Related medicine news :

1. Good fat most prevalent in thin children
2. Women Born After Great Depression Had More Children, Study Finds
3. Childrens National collaborates with NIH researchers to identify gene variant in Proteus syndrome
4. Childrens HIV Drugs May Cause High Cholesterol
5. More Families Turning to Public Plans for Childrens Health Care
6. Fast ripples confirmed to be valuable biomarker of area responsible for seizure activity in children
7. Children and adolescent mobile phone users at no greater risk of brain cancer than non-users
8. Study finds important risk factors for death/transplantation in children with heart muscle disease
9. Excluding children from discussions about their hospital care causes unnecessary distress
10. Children Fare OK if Mom Works, Study Finds
11. Exploring the limits of childrens health care: Whats the reality of providing care to all?
Post Your Comments:
*Name:
*Comment:
*Email:
(Date:12/19/2014)... The print component of Vision and Hearing is ... Toronto Star, with a circulation of approximately 230,433 copies ... is distributed nationally through a vast social media strategy ... partner outlets. To explore the digital version of the ... an exclusive interview with Mark DeMontis , sharing ...
(Date:12/19/2014)... Potentially illness-causing E. coli bacteria were found on nearly ... a new study. Researchers checked cilantro, basil and ... in Los Angeles and Orange counties in California, and ... tested, 24 percent were positive for E. coli. One ... Both types of bacteria can cause sometimes serious ...
(Date:12/19/2014)... 2014 (HealthDay News) -- Older adults who have lost all ... than people who still have at least some of their ... total tooth loss could provide an early warning of increased ... British researchers said. However, the findings don,t prove that ... study included more than 3,100 participants 60 and older. People ...
(Date:12/19/2014)... LENEXA, Kan. (PRWEB) December 19, 2014 ... dedicated exclusively to healthcare providers, has been retained to ... for Estes Park Medical Center in Estes Park, Colo. ... B. E. Smith has recently placed more than 900 ... Center (EPMC) is a 25-bed, not-for-profit critical access hospital ...
(Date:12/19/2014)... (PRWEB) December 19, 2014 Hands On Mobile ... available. The Spa On Wheels has been transformed into ... from the outside world seems to disappear. The Virtual Tour ... massages, facials, spa parties, corporate events and more. , The ... Spa On Wheels which is actually an overhauled Winnebago. Marla ...
Breaking Medicine News(10 mins):Health News:Mark DeMontis, Founder of Courage Canada, shares his passion for bringing hockey to those affected by blindness in Mediaplanet’s “Vision and Hearing” campaign 2Health News:E. Coli Germs Found on Farmers Market Herbs 2Health News:Loss of Teeth Linked to Physical, Mental Decline in Study 2Health News:Estes Park Medical Center Retains B. E. Smith to Recruit New Chief Financial Officer 2Health News:Estes Park Medical Center Retains B. E. Smith to Recruit New Chief Financial Officer 3Health News:A Virtual Tour Of Hands On Mobile Massage Spa Is Now Available 2Health News:A Virtual Tour Of Hands On Mobile Massage Spa Is Now Available 3
... of British Columbia have identified new breast cancer genes ... and form the basis of next-generation treatments. Researchers ... based on the genetic fingerprint of a tumour. Many ... cancer biology, allowing doctors to predict whether a tumour ...
... and quality-of-life issues should be considered essential elements of ... point of breast cancer diagnosis. However, for women suffering ... other medically underserved areas around the world, this fundamental ... To address these issues, many of the world,s ...
... HealthDay Reporter , TUESDAY, April 17 (HealthDay News) ... they enter the Part D "donut hole," the seniors ... essential for heart health, new research shows. "We looked ... three and half months during a year. While we didn,t ...
... Carina Storrs HealthDay Reporter , TUESDAY, April 17 ... could one day help diagnose teens with depression. To ... depression. Then they tested the markers in a small group ... distinguish the teens with major depression from those without depression. ...
... , HOUSTON - Scientists who developed a technology for identifying ... surface have found a way to penetrate the outer membrane ... inside the cell. In a paper published today online ... at The University of Texas MD Anderson Cancer Center reports ...
... , , , , , ... AUDIO: New research in half siblings adds to evidence that even though autism is far ... Click here for more information. , , , ... , , , , , , ...
Cached Medicine News:Health News:Scientists rewrite rulebook on breast cancer in landmark global study 2Health News:Scientists rewrite rulebook on breast cancer in landmark global study 3Health News:International breast health global summit will focus on supportive care and quality of life 2Health News:International breast health global summit will focus on supportive care and quality of life 3Health News:Seniors Stop Taking Heart Drugs In Medicare 'Donut Hole' 2Health News:Seniors Stop Taking Heart Drugs In Medicare 'Donut Hole' 3Health News:Researchers Develop Blood Test for Depression 2Health News:Researchers Develop Blood Test for Depression 3Health News:Scientists tailor cell surface targeting system to hit organelle ZIP codes 2Health News:Scientists tailor cell surface targeting system to hit organelle ZIP codes 3Health News:Study of half siblings provides genetic clues to autism 2Health News:Study of half siblings provides genetic clues to autism 3Health News:Study of half siblings provides genetic clues to autism 4Health News:Study of half siblings provides genetic clues to autism 5
(Date:12/19/2014)... KANSAS CITY, Kan. , Dec. 18, 2014 ... PETX ), a biopharmaceutical company focused on ... for companion animals, today announced positive results from ... company,s innovative drug for treating pain in dogs ... demonstrated improvements in pain assessment scores that were ...
(Date:12/17/2014)... and SAN DIEGO , Dec. 17, 2014 ... ; AEX: PHIA) and Volcano Corporation (NASDAQ: VOLC ... for cardiovascular applications, today announced that they have entered into ... commence a tender offer to acquire all of the issued ... or a total equity purchase price of USD 1 billion ...
(Date:12/17/2014)... , Dec. 17, 2014  Strategic Health Services, Inc. ... solutions, today announced a strategic agreement with QualCare, Inc., a ... New Jersey regional marketplace.  This agreement will ... health and wellness solutions QualCare brings to its clients ... surrounding region. QualCare plans cover more ...
Breaking Medicine Technology:Aratana Therapeutics Announces Positive Top-Line Results from AT-001 Pivotal Field Study in Client-Owned Dogs with Osteoarthritis 2Aratana Therapeutics Announces Positive Top-Line Results from AT-001 Pivotal Field Study in Client-Owned Dogs with Osteoarthritis 3Aratana Therapeutics Announces Positive Top-Line Results from AT-001 Pivotal Field Study in Client-Owned Dogs with Osteoarthritis 4Aratana Therapeutics Announces Positive Top-Line Results from AT-001 Pivotal Field Study in Client-Owned Dogs with Osteoarthritis 5Philips to acquire Volcano to expand global leadership position in image-guided therapy market 2Philips to acquire Volcano to expand global leadership position in image-guided therapy market 3Philips to acquire Volcano to expand global leadership position in image-guided therapy market 4Philips to acquire Volcano to expand global leadership position in image-guided therapy market 5Philips to acquire Volcano to expand global leadership position in image-guided therapy market 6Philips to acquire Volcano to expand global leadership position in image-guided therapy market 7Philips to acquire Volcano to expand global leadership position in image-guided therapy market 8Strategic Health Services to collaborate with QualCare on Population Health and Wellness Technology for QualCare Members 2Strategic Health Services to collaborate with QualCare on Population Health and Wellness Technology for QualCare Members 3
... 2012  InterMune, Inc. (NADSAQ: ITMN) today reported ... announced its decision granting the additional benefit ... treatment of mild-to-moderate idiopathic pulmonary fibrosis (IPF).  ... 4 (not quantifiable benefit)  in the rating ...
... March 15, 2012 Reportlinker.com announces that ... in its catalogue: ... http://www.reportlinker.com/p0578259/Vaccines---Asia.html#utm_source=prnewswire&utm_medium=pr&utm_campaign=Drug_and_Medication This market research report ... actual market situation, trends and future outlook ...
Cached Medicine Technology:Esbriet® (pirfenidone) Benefit Granted by German Federal Joint Committee (G-BA) 2Esbriet® (pirfenidone) Benefit Granted by German Federal Joint Committee (G-BA) 3Esbriet® (pirfenidone) Benefit Granted by German Federal Joint Committee (G-BA) 4Esbriet® (pirfenidone) Benefit Granted by German Federal Joint Committee (G-BA) 5Esbriet® (pirfenidone) Benefit Granted by German Federal Joint Committee (G-BA) 6Vaccines - Asia 2
... with Bi-Flex bi-level system, while in BiPAP ... Pro takes to change from EPAP to ... which automatically triggers the device to cycle ... the patients breathing rhythm. Auto-Trak also compensates ...
... gel Electrophoresis Method for the Separation ... Lipoprotein Fractions and Subfractions, ,The Lipoprint ... test for cholesterol components which are ... The Lipoprint test provides detailed results ...
... This is a three-level ... of sweat testing to confirm ... compatible for use with Chloridometer, ... analyzer and Dimension, Schales & ...
... is the only control for ... patient synovial fluid samples performed ... is also an aid for ... indicate a pathological condition present ...
Medicine Products: