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The Weight Is Over: Five Winners Lose 194 Pounds as Kmart Encourages 24,000 Americans to Achieve Healthier Lifestyle
Date:5/28/2008

Diana Tollerud Wins the Kmart 'New Day Your Way' Contest and More than

$10,000 in Cash and Prizes

HOFFMAN ESTATES, Ill., May 28 /PRNewswire/ -- Kmart announced today that Diana Tollerud from Gurnee, Ill., is the grand prize winner of the annual "New Day Your Way" contest, which is part of Kmart's commitment to helping customers shed those extra pounds and achieve their fitness goals in 2008. During the 12-week contest, Kmart provided more than 24,000 Americans across the United States with the tools necessary to work towards weight loss and a healthier lifestyle. The top 5 winners were chosen by the following criteria: weight lost during the contest, dramatic physical transformation in before and after photos, and most inspirational essay.

After being found pinned between two vehicles from a car accident in 2003, Diana underwent knee surgery, which prohibited her from the running she used to enjoy and allowing extra weight to add on. However, through the guidance and motivation of the New Day Your Way program, this 44 year-old mother of three shed 38 pounds and is enjoying running again, along with the fresh, new benefits of a healthy body and mind.

Diana has been recognized for her amazing transformation and will receive $10,000 in cash, a $1,000 Kmart gift card and gifts from contest sponsors, such as a Weslo 60CT Treadmill, a makeover at John Frieda Salon provided by KAO Brands, a Bally's Mini-Stepper, a Slim-Fast gift basket, $250 gift basket from L'Oreal, and much more! She will also appear in future Kmart New Day Your Way advertising.

"I'm so excited about all of the weight that I've lost and the new sense of confidence that I've gained," said Diana. "I found it so easy to stick to my workout regimen with the support of other contest participants on the New Day Your Way social networking and online discussion boards and look forward to showing off the new me this summer!"

Winners Trelana Nance
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SOURCE Kmart
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