WEST CHESTER, Pa., July 13 /PRNewswire/ -- From A-list parties and red carpet events to school trips and PTA meetings, Kelly Ripa and Mark Consuelos are certainly one of the busiest celebrity couples. Yet, even with three children and two successful careers, the dynamic duo are about to take on one more role as the stars of the new public service announcements to promote QVC Presents Super Saturday Live to benefit the Ovarian Cancer Research Fund (OCRF).
The couple is scheduled to appear in both print and television public service announcements promoting QVC Presents Super Saturday Live on QVC Saturday, August 1, 2 PM - 4 PM (ET), with net proceeds benefitting OCRF. The exclusive sale, which was previously only available to Hamptons' tastemakers and celebrities, will reach QVC's 95 million U.S. households, allowing shoppers throughout the country to get designer styles at a fraction of the manufacturer's suggested retail price.
Ripa, a longtime supporter of OCRF, has hosted Super Saturday for the past five years, and will once again host the event in the Hamptons. Currently in its 12(th) year, Super Saturday will be broadcast live for the third consecutive year on leading multimedia retailer QVC.
"It's an honor for Mark and me to serve as the faces of QVC's public service announcement campaign, as well as to co-host Super Saturday -- it's a wonderful event that raises money for such an important cause," said Ripa. "It truly will be a super Saturday for me -- I get to spend the day with my husband, while shopping for a cure. What could be better than that?"
"QVC is thrilled to work with Kelly once again in championing such an important cause, and we're so excited that Mark is joining the team this year," said Claire Watts, president of U.S. Commerce for QVC. "We are grateful to both Kelly and Mark for helping QVC and OCRF generate much-needed awareness to such a critical issue."
"We're excited to work with our friends at QVC again for the 12(th) Annual Super Saturday," said Faith Kates Kogan, president of OCRF. "Together with QVC, Kelly and Mark, we will raise funds and awareness in support of the fight against ovarian cancer."
QVC, Inc., a wholly owned subsidiary of Liberty Media Corporation attributed to the Liberty Interactive Group (Nasdaq: LINTA), is one of the largest multimedia retailers in the world. QVC is committed to providing its customers with thousands of the most innovative and contemporary beauty, fashion, jewelry and home products. Its programming is distributed to more than 167 million homes worldwide. The company's Web site, QVC.com, is ranked among the top general merchant Internet sites. With subsidiaries in the United Kingdom, Germany and Japan, West Chester, Pa.-based QVC has shipped more than a billion packages in its 23-year history. QVC, Q, and the Q Ribbon Logo are registered service marks of ER Marks, Inc.
About The Ovarian Cancer Research Fund
The Ovarian Cancer Research Fund (OCRF) is the leading independent, non-profit organization in the United States dedicated to advancing research and finding a cure for ovarian cancer. Ovarian cancer takes the lives of over 15,000 women in the United States each year, with over 20,000 new cases being diagnosed annually. There is currently no method of early detection, leading to late diagnosis in the majority of cases. OCRF is committed to funding the best and brightest scientific investigators whose work focuses on new tools for detection and better treatment options. To date, OCRF has funded researchers at 40 leading institutions nationwide. For more information, go to www.ocrf.org.
|SOURCE QVC, Inc.|
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