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The LCA-Vision Full Value Committee Commences Consent Solicitation to Elect New Board of Directors at LCA-Vision (Nasdaq: LCAV) and Sends Letter to Stockholders
Date:2/9/2009

nd broken Company. We have the right people and the right plan to fix it! But you must act now!

  OUR INTERESTS ARE ALIGNED WITH THOSE OF ALL STOCKHOLDERS - UNLIKE THE LCAV
                BOARD, WE'VE PUT OUR MONEY WHERE OUR MOUTH IS!

Management would have you believe that despite our 11% stock ownership, the Committee's interests are not in line with those of the stockholders. Don't be misled by this desperate diversionary tactic. Consider the pledges we have made:

PLEDGE #1: If the Committee's Nominees are elected to the Board, no member of the Committee will acquire any equity interest in any direct or indirect competitor of the Company. Period.

PLEDGE #2: With regard to Joffe MediCenter, the Joffes will not expand the number of centers and will offer to sell its two existing centers to the Company at their cost, for cash or stock at the discretion of the independent directors of the Company. If the independent directors do not elect to purchase the two existing centers, the Joffes will use their reasonable best efforts to sell them within 12 months. PLEDGE #3: Dr. Joffe is committed to aligning his compensation with the interests of the Company's stockholders. As the new CEO, he will work for: $1 cash base salary, with the balance, equivalent to Steve Straus's current compensation, payable in stock options. In addition, 50% of Dr. Joffe's appreciation in both the stock options and his current stock holdings will be donated to charity - to help people who could not otherwise afford LASIK.

CAN YOU AFFORD TO BELIEVE WHAT THIS BOARD IS TELLING YOU?

It is becoming increasingly clear that this Board will say and do almost anything to maintain their positions. Consider the following examples, and ask yourselves what other misleading claims the Board may be making about the Committee and its efforts:

THEIR CLAIM: In a January 23, 20
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SOURCE LCA-Vision Full Value Committee
Copyright©2009 PR Newswire.
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