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The HealthCentral Network and Sister to Sister Form Alliance to Develop Enhanced Online Resources
Date:2/5/2008

ARLINGTON, Va. and BETHESDA, Md., Feb. 5 /PRNewswire-USNewswire/ -- The HealthCentral Network (http://www.healthcentral.com) and Sister to Sister Heart Disease Prevention in Women (http://www.sistertosister.org) today announced an agreement to leverage the multimedia resources and extensive online community of HealthCentral.com to promote Sister to Sister's national health screening venues and events. February is Heart Month, and this agreement will build awareness about the prevalence and risks of heart disease for women. The agreement provides for the exchange of original content for their respective web sites and the development of web-formatted videos featuring participants in Sister to Sister's Executive Women Breakfast in Washington, D.C.

Through the prominent promotion of the heart health fairs held in February throughout the country, Sister and Sister and The HealthCentral Network encourage HealthCentral.com users to take action to reduce their personal risk factors for heart disease.

This agreement between the companies coincides with the redesign of Sister to Sister's web site, which has been enhanced with easier navigation, richer features and expanded content.

"HealthCentral's multimedia resources, including animation experience, video production, and software development, provide a great synergy for Sister to Sister goals to expand their online educational resources related to women and heart health," said Chris Schroeder, CEO and President of The HealthCentral Network.

Each of HealthCentral's Web sites -- including communities focused on nutrition (http://www.MyDietExercise.com), cholesterol (http://www.CholesterolNetwork.com), and high blood pressure (

SOURCE The HealthCentral Network
Copyright©2008 PR Newswire.
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