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The HealthCentral Network Acquires MedTrackAlert, Extending its Ability to Reach Highly Engaged Online Health Consumers
Date:6/10/2008

ckAlert acquisition is HealthCentral's second recent acquisition and first since it received a significant minority investment from IAC/InteractiveCorp. The company will continue to acquire and build new capabilities and products that deliver high quality and targeted opportunities for health and wellness audiences and marketers.

For more information and a list of product offerings from The HealthCentral Network and MedTrackAlert, see http://www.HealthCentral.com.

About The HealthCentral Network

The HealthCentral Network, Inc. (http://www.HealthCentral.com) is the leading collection of online consumer health assets, with more than 35 condition-specific, wellness and general health Web properties. By offering connections to renowned experts, a network of patients and caregivers who share "real world" experience, and in-depth information, sites in The HealthCentral Network make a meaningful difference in the lives of patients and caregivers. The HealthCentral Network also manages the highest-quality health advertising network, not building size for size's sake -- but targeting condition-specific audiences who value and engage with information from marketers on their terms.

The HealthCentral Network was acquired in 2005 by Polaris Venture Partners, The Carlyle Group, Sequoia Capital, and Allen & Company. In January 2008, the Company received a significant minority investment from IAC/InteractiveCorp and additional investment from its original investors, and IAC CEO Barry Diller joined The HealthCentral Network's board of directors. In April 2008, HealthCentral and IAC Ad Solutions Network announced a new ad network relationship, expanding the collective reach to nearly 50 million monthly unique users.

HealthCentral's management team combines decades of interactive media, medical and journalism experience: CEO and President
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SOURCE The HealthCentral Network, Inc.
Copyright©2008 PR Newswire.
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