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The Dannon Company Sponsors FitFuture KIDS Fest
Date:10/13/2008

Thousands of Yogurt Smoothies Given Away

FORT WORTH, Texas, Oct. 13 /PRNewswire/ -- The Dannon Company, Inc. sponsored the third annual FitFuture KIDS Fest at the Will Rogers Memorial Center. The company, which has a manufacturing plant in Fort Worth, passed out thousands of bottles of free Dannon smoothies and demonstrated support for a healthier Tarrant County. The primary goal of Dannon's participation at FitFuture KIDS Fest is to help educate families about their food choices to ensure a healthy future.

(Photo: http://www.newscom.com/cgi-bin/prnh/20081013/NY38586 )

"With obesity in Texas more than doubling since 1988, The Dannon Company wanted to show its support for FitFuture KIDS Fest's commitment to ending overweight and obesity in Tarrant County," said Gayle Binney, Manager, Corporate Responsibility, The Dannon Company. "Fort Worth, Texas has been home to one of our manufacturing facilities for many years, so Dannon has a natural interest in helping to improve the lives of the families in the community."

In addition to supporting FitFuture KIDS Fest, The Dannon Company has also awarded a $30,000 Dannon Next Generation Nutrition grant to one nonprofit organization during each of the last three years to help support community childhood nutrition education programs in Tarrant County. The Tarrant County nonprofit organizations that have received the Dannon Next Generation Nutrition Grant include: Big Brothers, Big Sisters and United Way of Tarrant County

About Big Brothers Big Sisters

Big Brothers Big Sisters is a volunteer organization that provides children support, guidance, friendship and fun by matching them to adult role models. The agency's mission is to enrich, encourage and empower children to reach their highest potential through safe, positive one-to-one mentoring relationships. Big Brothers Big Sisters serves this mission through a professional staff that carefully works with both the volunteers and the children to ensure that the experience of Big Brothers Big Sisters is dynamic, fulfilling, memorable and fun for both the child and the volunteer. For more information on Big Brothers Big Sisters, log onto http://www.bbbsnt.org or call 888-887-2447(BIGS).

About the United Way of Tarrant County

Established in 1922, United Way of Tarrant County is committed to serving individual needs while also making long-term changes in community conditions. In addition to maintaining a safety net of essential services, United Way is creating strategic new partnerships to tackle major community issues, such as childhood obesity, child abuse and neglect, early learning and development, senior isolation, adult literacy and homelessness. United Way collaborates with other nonprofits, businesses, government, schools and faith-based organizations to make concrete, measurable improvements in Tarrant County.

About The Dannon Company, Inc.

The Dannon Company is America's founding national yogurt company and continually leverages its expertise to develop and market innovative cultured fresh dairy products in the United States. Headquartered in White Plains, NY, Dannon has plants in Minster, OH, Fort Worth, TX, and West Jordan, UT and produces approximately 100 different types of flavors, styles and sizes of cultured fresh dairy products. Dannon is a subsidiary of Groupe Danone, one of the world's leading producers of packaged foods and beverages, and Dannon is the top-selling brand of yogurt products worldwide, sold under the names Dannon and Danone.

With a strong commitment to high-quality, wholesome, nutritious and innovative products, The Dannon Company is committed to encouraging healthy eating and healthy living. Groupe

Danone is a recognized leader for its contributions to nutrition and health and was ranked best in class in a 2008 JPMorgan & Insight Investment study about the response of the world's largest food companies to obesity and health-related concerns. This commitment is also illustrated through The Dannon Company's support of the Dannon Institute, an independent, non-profit foundation dedicated to promoting research, education, and communication about the links between nutrition, diet and health. For more information, please visit http://www.dannon.com.

Media Contacts: Gayle Binney

Tel: (917) 523-0115

gayle.binney@dannon.com


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SOURCE The Dannon Company, Inc.
Copyright©2008 PR Newswire.
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