Winners awarded with trip to California to participate in the Foundation's Orange County Take Steps event
NEW YORK, June 24 /PRNewswire/ -- The Crohn's & Colitis Foundation, in partnership with Procter & Gamble Pharmaceuticals (P&GP), announces six winners from the second annual Celebrating UC Success essay contest. Established in December 2007, Celebrating UC Success is a program that honors people who have found personal ways to manage their ulcerative colitis (UC), a form of inflammatory bowel disease. The program highlights their successes to educate and inspire other patients and UC supporters. This year's winners are being awarded a trip for two to participate in the Foundation's Take Steps walk in Orange County, California on June 28, where they will be able to meet with others affected by UC and take part in Take Steps festivities.
Building on last year's contest, which accepted essays describing patient success over the challenges of UC, this year's contest called for UC Quick Tips -- specific, "tried and true" lifestyle tips that people affected by UC have discovered through experience to help manage their disease on a daily basis. This year's contest accepted essays and video submissions, with a goal to identify ways to help patients take steps to potentially achieve their own success.
"Because UC impacts patients' lives on a daily basis, it is important that they are armed with simple techniques that can help make each day a little bit easier," said Kimberly Frederick, Vice President of Patient and Professional Services for the Foundation. "We recognize that many UC patients are able to live full, rich lives despite the challenges that accompany their disease. Through this year's contest, we wanted these patients to share their knowledge and learnings from their experiences to help others achieve daily success with their disease."
A panel of judges -- including local Foundation chapter representatives, as well as two winners from the 2008 Celebrating UC Success contest -- selected the six most encouraging Quick Tips, which were submitted either via text or video.
Meet the Winners
"Last year, we were so excited to see the passion that UC patients expressed in their essays and their willingness to share and help others in the community. This year, we wanted to build on the 2008 contest's success and bring together patients to share their inspirational experiences and advice to further make an impact in the lives of others," says Dan Hecht, General Manager - North America Pharmaceuticals. "We're proud that UCSuccess.org has truly become a resource of inspiration and guidance for many UC patients, and we hope that people affected by UC continue to use the program to promote dialogue among others affected by the disease. We look forward to honoring the 2009 contest winners at an exciting event in Orange County, California."
About Ulcerative Colitis (UC)
UC involves inflammation of the lining of the colon and rectum. It varies in clinical severity with patients having mild, moderate or severe disease. Treatment depends on the extent and severity of disease.
UC causes flares followed by periods of remission. During a flare, in which the rectum or colon become inflamed, people experience symptoms such as diarrhea, rectal bleeding, abdominal cramping and an urgent need to go to the bathroom. Flares can vary in duration and intensity. While UC is a lifelong condition, medication may help control flares.
UC affects people of all ages, but is often diagnosed during early adulthood. The causes of this condition are unknown, but may involve heredity, infection or the immune system.
About the Crohn's & Colitis Foundation
The Crohn's & Colitis Foundation of America's mission is to cure Crohn's disease and ulcerative colitis, and to improve the quality of life of children and adults affected by these diseases. The Foundation ranks third among leading health non-profits in the percentage of expense devoted to research toward a cure, with more than 81 cents of every dollar the Foundation spends goes to mission-critical programs. The Foundation consistently meets the standards of organizations that monitor charities, including the Better Business Bureau's Wise Giving Alliance (give.org) and the American Institute of Philanthropy (charitywatch.org). For more information, contact the Foundation at 800-932-2423 or visit www.ccfa.org.
About Procter & Gamble (NYSE: PG)
Three billion times a day, P&G brands touch the lives of people around the world. The company has one of the strongest portfolios of trusted, quality, leadership brands, including Actonel(R) (risedronate sodium) tablets, Enablex(R) (darifenacin) extended-release tablets, Prilosec OTC(R), Metamucil(R), Fibersure(R), Align(R), Pepto-Bismol(R), Vicks(R), PUR(R), Crest(R) and Oral-B(R). The P&G community consists of more than 135,000 employees working in more than 80 countries worldwide. For more information on P&GP and its prescription product portfolio, please visit www.pgpharma.com.
|SOURCE Crohn's & Colitis Foundation of America|
Copyright©2009 PR Newswire.
All rights reserved