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The Cambridge Group Names Philip Marineau a Director
Date:7/29/2008

Marineau, Former President, CEO of Levi Strauss & Co., brings 40 years of

consumer brand marketing expertise

CHICAGO, July 29 /PRNewswire/ -- The Cambridge Group, a leading strategy consulting group, announced today that Philip Marineau has joined the firm as a director.

Mr. Marineau brings 40 years of consumer brand marketing and executive leadership experience in consumer products and retail to the firm. He recently retired as president and CEO of Levi Strauss & Co. Prior to Levi Strauss & Co., Mr. Marineau was president and CEO of Pepsi North America, president and COO of Dean Foods and president and COO of Quaker Oats.

"Phil's visionary leadership in turning around Levi Strauss & Company, repositioning milk as a beverage in Chug packaging at Dean Foods, and building Gatorade into a multi-billion dollar global brand make him a tremendous asset to The Cambridge Group and our clients," said Rick Kash, The Cambridge Group's founder and CEO.

As director, Mr. Marineau will serve as a senior advisor to The Cambridge Group and its clients and will contribute to the development of the firm's intellectual capital. Mr. Marineau currently serves as Chairman of the Board of Shutterfly Inc., and sits on the boards of Meredith Corporation, Kaiser Permanente, Golden Gate National Parks Conservancy, Holy Family Day Home and Fritz Institute.

Mr. Marineau is a graduate of the Kellogg School of Business at Northwestern University and Georgetown University.

About The Cambridge Group

The Cambridge Group (http://www.thecambridgegroup.com) is a strategy consulting firm focused on the development of growth strategies for Fortune 500 companies. For over 30 years, The Cambridge Group has used its proprietary approach, Demand Strategy(TM), to help clients achieve significantly higher growth rates, restore pricing power and enhance competitive insulation. By focusing solely on demand, we have created and implemented successful strategies that maximize our clients' growth and profitability.


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