Navigation Links
Tempe-Based Marketing Agency Receives Prestigious National Healthcare Marketing Award, Several Regional Awards
Date:7/1/2009

Mindspace, a full-service advertising, public relations and new media agency, has been recognized by PRSA with a Bronze Anvil for its media relations efforts for Catholic Healthcare West's Emergency Room Campaign

Tempe, Ariz. (PRWEB) July 1, 2009 -- Mindspace, a full-service advertising, public relations and new media agency, has been recognized by PRSA with a Bronze Anvil for its media relations efforts for Catholic Healthcare West's Emergency Room Campaign.

Over 840 campaigns were submitted to this highly competitive, national awards competition, and approximately 40 campaigns received honors. Mindspace won in the category of consumer products for healthcare, which means the campaign fared against major national agencies representing pharmaceuticals, prescription drugs, insurance, etc.

"We are honored to receive such a distinguished award for our growing healthcare practice," said Cathy Planchard, Mindspace Principal and Group Director, Public Relations. "The face of healthcare is continually changing, increasing the opportunities to leverage traditional and social media to gain major market share. As the relationship between healthcare practitioners and patients becomes increasingly more transparent, savvy marketers can help facilitate the dialogue and in turn build stronger and more loyal customers."

The PRSA Bronze Anvil Award recognizes outstanding public relations tactics through categories reflecting their growing scope, creativity and importance in strategic public relations. Only one anvil is awarded in each of the 35 categories and subcategories each year.

Additionally, Mindspace has received numerous other awards for their work on the Catholic Healthcare campaign, including a Bronze Aster Award in Marketing for Radio Spots, two IABC Copper Quill Awards in Media Relations and Marketing Communications, a Silver Healthcare Awardfor Total PR Program, and an AMA Spectrum Award for Public Relations.

The Mindspace public relations team created a cost-effective publicity campaign to effectively announce a redefined emergency room admittance process for Catholic Healthcare West's two hospitals, Mercy Gilbert Regional Medical Center and Chandler Regional Medical Center. With the redefined process, the two hospitals were able to reduce total time spent in the emergency room by 25%. By positioning the hospital network as innovative leaders in the community and creating a dialogue with the media surrounding the factors to consider when choosing an emergency room, the Mindspace public relations team secured 22 media placements over three months, equaling 8.3 million impressions. The campaign also included outdoor, print and broadcast advertising efforts and has generated an impressive ROI in new visits for the hospitals' emergency rooms.

Other healthcare clients in Mindspace's growing portfolio include CheckMD, a fully interactive social networking site that allows users to share experiences, make recommendations, research providers and connect directly with others.

"Mindspace understood our situation and told us they would deliver results if we would give them a chance," said Jon Black, checkMD CEO. "Their PR efforts have landed us on NBC News in NY, LA, Chicago, Detroit, Houston, Miami, as well as ABC News, Fox TV, CNN.com, CNBC, About.com and many other regional media outlets and national publications. They have been terrific to work with, they are professional and they are focused on the changing needs of their clients."

About Mindspace
Mindspace is a full-service advertising, public relations and interactive agency that has experienced tremendous growth every year since it hung out its shingle, in terms of both revenues and clients. The company embraces its Client First philosophy, offering clients its best ideas, thinking and efforts in a collaborative environment. Extremely strategic, highly creative, and just a little bit left of quirky, Mindspace goes beyond pretty pictures and clever copy to solve business challenges and maximize the value created. With business-to-business and business-to-consumer customers on both coasts, and in-between, this highly decorated, international award-winning agency is building a loyal following of clients and employees. For more information, please call 480.941.8497 or visit www.mindspace.net.

###

Read the full story at http://www.prweb.com/releases/Mindspace/Awards2009/prweb2598124.htm.


'/>"/>
Source: PRWeb
Copyright©2009 Vocus, Inc.
All rights reserved  

Related medicine news :

1. eDiets.com(R) Announces Meal Delivery Marketing Partnership With Golds Gym Franchise Network
2. MicroMass Hires Veteran Relationship Marketing Strategist Richard Patterson As VP, Group Account Director
3. Bausch & Lomb Kicks Off U.S. Consumer Online Marketing Campaign for SofLens(R) Daily Disposable Contact Lenses
4. One of a Kind Marketing and Sales Summit for Dentists Announced
5. Data Development Worldwide Helps Pharmaceutical Marketers Optimize Relationship Marketing to Patients
6. Medeguide Founder to Lead Online Healthcare Marketing Workshop at the Healthcare Travel Conference in Singapore
7. Nuvilex Launches Video Marketing Campaign
8. Practice-Reps Brings Sales and Marketing to the Business of Medical Practice Management
9. Clearly Contacts Forms Strategic Marketing Alliance with Stockhouse
10. Astellas Announces New Vice President of Marketing
11. Medical Marketing DVD Helps Doctors and Hospitals Win Patients Despite The Recession
Post Your Comments:
*Name:
*Comment:
*Email:
Related Image:
Tempe-Based Marketing Agency Receives Prestigious National Healthcare Marketing Award, Several Regional Awards 
(Date:6/24/2016)... Marne, Michigan (PRWEB) , ... June 24, 2016 , ... ... awareness about the dangers associated with chronic pain and the benefits of holistic treatments, ... for individuals who are suffering with Sickle Cell Disease. , Sickle Cell Disease (SCD) ...
(Date:6/24/2016)... Texas (PRWEB) , ... June 24, 2016 , ... ... International Conference and Scientific Sessions in Dallas that it will receive two significant ... of the grants came as PHA marked its 25th anniversary by recognizing patients, ...
(Date:6/24/2016)... ... June 24, 2016 , ... Dr. Amanda Cheng, an ... Dr. Cheng has extensive experience with all areas of orthodontics, including robotic Suresmile ... orthodontics. , Micro-osteoperforation is a revolutionary adjunct to orthodontic treatment. It can ...
(Date:6/24/2016)... NY (PRWEB) , ... June 24, 2016 , ... Topical BioMedics, Inc, makers of Topricin ... companies that call for a minimum wage raise to $12 an hour by 2020 and ... This will restore the lost value of the minimum wage, assure the wage floor does ...
(Date:6/24/2016)... ... June 24, 2016 , ... ... the Clinical Decision Making in Emergency Medicine conference in Ponte Vedra Beach, FL. ... articles published in Emergency Medicine Practice and Pediatric Emergency Medicine Practice. ...
Breaking Medicine News(10 mins):
(Date:6/26/2016)... OTTAWA, Ontario , June 27, 2016  VMS ... the Company,s Board will take whatever measures required to ... the Company,s stock which is currently listed on the ... S Wexler, Company Chairman and CEO, "We are seeing ... be difficult to understand, not only by the Company, ...
(Date:6/24/2016)... SAN FRANCISCO, Calif. , June 24, 2016 ... GBT ), a biopharmaceutical company developing novel therapeutics ... significant unmet needs, today announced the closing of ... shares of common stock, at the public offering ... shares in the offering were offered by GBT. ...
(Date:6/24/2016)... ALEXANDRIA, Va. , June 24, 2016 ... a set of recommendations that would allow ... information (HCEI) with entities that make formulary and coverage ... determine the "value" of new medicines. The ... that does not appear on the drug label, a ...
Breaking Medicine Technology: