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Teen UV Swimwear Company Helps Raise Cancer Prevention Awareness, Platypus Australia Spread the Word for the I Am Sun Smart Campaign
Date:11/13/2013

s behind the cause, “they’ve taken it up a notch by awarding an iPad to those students who can come up with the most creative ways to teach their friends about sun safety. So by giving away a prize like that and supporting peer to peer education, means the campaign will be more widely spread and effective.”

As soon as she saw the “I Am Sun Smart: Spread the Word” campaign, Ms. Wheen was compelled to support it, “I immediately made my staff aware, and started spreading the word to colleagues and customers. It’s a brilliant cause and I truly think it’s going to be more effective than previous attempts to raise awareness amongst middle and high school students.”

Ms. Wheen says that she’s always known part of the problem with teens shielding themselves from the sun’s rays was the comfort level and trendiness of UV protective beachwear. That’s why for nearly twenty years, Platypus Australia has been dedicated to making the “most fashionable swimwear and accessories infused with the highest rating of UPF50+ to block out 97.5% of harmful ultraviolet radiation.”

Through awareness initiatives like the Sun Smart U program, getting teens to teach their peers about the importance of frequent applications of sunscreen and covering up with UV protective swimwear, Ms. Wheen hopes that “kids are going to be safer this summer when heading outdoors.”

To assist in raising awareness about skin cancer prevention amongst middle and high school students, Platypus Australia is doing their bit to spread the word about cancer prevention. A long time sun safety advocate and expert in kids and teen UV swimwear Ms. Wheen was impressed by this year’s innovative and interactive camp
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