Navigation Links
Tasty Baking Company Supports the Fight Against Childhood Cancer Through Partnership with Alex's Lemonade Stand Foundation
Date:6/12/2009

Tastykake re-issues Alex's Lemon Krimpets for summer months; 10% of all sales to be donated to ALSF

PHILADELPHIA, June 12 /PRNewswire-FirstCall/ -- Tasty Baking Company (Nasdaq: TSTY), makers of the Tastykake snack line, today affirmed its ongoing support of Alex's Lemonade Stand Foundation (ALSF), by announcing the return of Alex's Lemon Krimpets(R) for summer 2009. As one of the nation's leading organizations in the fight against childhood cancer, ALSF was named for Alexandra "Alex" Scott, who raised more than $1 million for cancer research through her front-yard lemonade stand before her death at the age of 8 in 2004. Alex's Lemon Krimpet is the only Tastykake product ever to be named for an individual.

Alex's Lemon Krimpets, a lemon jelly-filled variation of the legendary sponge cake, has become a much anticipated, limited-edition product. Available everywhere Tastykakes are sold (while supplies last) for $4.19 per family pack or $1.49 for single serve, Tasty Baking Company will donate 10 percent of all proceeds from sales of this product to Alex's Lemonade Stand Foundation. The product is also available nationally via www.tastykake.com.

"Tastykake is excited to continue its strong affiliation with Alex's Lemonade Stand Foundation," said Jonathan L. Silvon, Tasty Baking Company Director of Marketing. "The public affinity for this special product and the ever-impressive work of Liz and Jay Scott and the Foundation inspire Tasty Baking Company's ongoing corporate philanthropy in the fight against pediatric cancer. In 2009, we anticipate exceptional consumer response to the return of Alex's Lemon Krimpets(R), and we again look forward to being able to significantly contribute to the mission of ALSF."

In support of Tastykake's summer re-issue of Alex's Lemon Krimpets, several appearances will be made by Kirbee Krimpet, Tastykake's mascot, at Alex's Lemonade Stand Foundation events, notably Alex's "Original" Lemonade Stand in Wynnewood, PA on Saturday, June 13th. Further, Tastykake, in conjunction with Bredenbeck's Bakery, will unveil a specialty Tastykake show cake honoring Alex's Lemon Krimpets at the "Great Chefs Event" at Osteria Restaurant in Philadelphia on June 17th.

Liz Scott, Alex Scott's mother and Vice President of Development for Alex's Lemonade Stand Foundation, expressed her excitement to maintain and enhance this partnership, saying, "The support of Tastykake and those who buy Alex's Lemon Krimpets has truly made a difference in our ability to fund ground-breaking research in the fight against pediatric cancer at our nation's best hospitals. With every box of Alex's Lemon Krimpets sold, we help to ensure that children facing cancer will benefit from the best that medicine has to offer and ultimately, benefit from a cure."

To learn more about Tastykake, visit www.tastykake.com. For more information about Alex's Lemonade Stand Foundation and how to host a lemonade stand, visit www.AlexsLemonade.org.

ABOUT TASTY BAKING COMPANY

Tasty Baking Company (Nasdaq: TSTY), founded in 1914 and headquartered in Philadelphia, Pennsylvania, is one of the country's leading bakers of snack cakes, pies, cookies, and donuts with manufacturing facilities in Philadelphia and Oxford, Pennsylvania. For more information on Tasty Baking Company, visit www.tastykake.com. Consumers can send Tastykake products throughout the United States from the Company's website or by calling 1-800-33-TASTY.

ABOUT ALEX'S LEMONADE STAND FOUNDATION

Alex's Lemonade Stand Foundation (www.AlexsLemonade.org) emerged from the front yard lemonade stand of cancer patient Alexandra "Alex" Scott (1996-2004). At the age of 4, Alex announced that she wanted to hold a lemonade stand to raise money to help find a cure for all children with cancer. Since Alex held that first stand, the Foundation bearing her name has evolved into a national fundraising movement, complete with thousands of volunteers across the country carrying on her legacy of hope. To date, Alex's Lemonade Stand Foundation, a registered 501(c)3 charity, has raised more than $25 million towards fulfilling Alex's dream of finding a cure, funding more than 100 research projects nationally.


'/>"/>
SOURCE Tasty Baking Company
Copyright©2009 PR Newswire.
All rights reserved

Related medicine news :

1. Nuchia Foods Gluten-Free Chia Seed Flour Is a Tasty, Low-Fat Alternative Flour
2. For April, Economize With Tasty Soyfoods
3. Hunger Hormone Makes Food Look More Tasty
4. V8 V-Fusion(R) Takes an Exotic, Tasty Twist on Vegetable Juice
5. Fresh, Tasty - Healthy - Lunch and Snack Ideas
6. Tasty Baking Company Launches New Krimpet to Support Breast Cancer Awareness Through a Partnership with Breastcancer.Org
7. Baking Expert Puts Health in the Holidays With Canola Oil
8. New Smart Balance(R) Butter Blend Sticks Make Healthier Cooking & Baking Easy
9. ConAgra Mills Puts Focus on Fiber at International Baking Industry Expo
10. Just in Time for Fall Baking and Entertaining: The Sneaky Chef Tips Featuring Eagle Mills All-Purpose Flour made with Ultragrain(R)
11. First Batch of Swine Flu Vaccine Already Here: Company
Post Your Comments:
*Name:
*Comment:
*Email:
(Date:10/13/2017)... ... October 13, 2017 , ... Yisrayl Hawkins, Pastor and Overseer at The ... the most popular and least understood books in the Holy Scriptures, Revelation. The Book ... have baffled scholars for centuries. Many have tossed it off as mere rubbish, but ...
(Date:10/12/2017)... ... October 12, 2017 , ... First Healthcare Compliance (FHC), an ... showcase a range of technology and learning solutions at the 68th Annual American ... to be held October 14–18, 2017 at the Mandalay Bay Resort in Las ...
(Date:10/12/2017)... ... , ... The American College of Medical Informatics (ACMI) will present the 2017 ... Session of AMIA’s Annual Symposium in Washington, D.C. AMIA’s Annual Symposium is ... pioneer in the field of medical informatics, this prestigious award is presented to an ...
(Date:10/12/2017)... , ... October 12, 2017 , ... Leading pediatric oncology ... in Washington, D.C., for the 49th Congress of the International Society of Paediatric ... President of the Center for Cancer and Blood Disorders at Children’s National, ...
(Date:10/12/2017)... ... October 12, 2017 , ... Vohra ... care advancements to physician colleagues, skilled nursing facility medical directors and other clinicians ... Waters of Wound Care." , "At many of these conferences we get to ...
Breaking Medicine News(10 mins):
(Date:9/27/2017)... CAESAREA, Israel and NEW YORK , Sept. ... company with mobile health and big data solutions, today announced that its ... today. Please check your local TV listings for when The Dr. Oz ... ... ninth season this month. ...
(Date:9/25/2017)... PROVIDENCE, R.I. , Sept. 25, 2017 /PRNewswire/ ... immunogenicity assessment, vaccine design, and immune-engineering today announced ... focused on the development of personalized therapeutic cancer ... and has provided exclusive access to enabling technologies ... MSc Eng., MBA will lead EpiVax Oncology as ...
(Date:9/22/2017)... 2017  As the latest Obamacare repeal effort moves ... (R-LA) and Lindsey Graham (R-SC) medical ... device industry is in an odd place.  The industry ... excise tax on medical device sales passed along with ... patients, increased visits and hospital customers with the funding ...
Breaking Medicine Technology: