Navigation Links
Tasty Baking Company Launches New Krimpet to Support Breast Cancer Awareness Through a Partnership with Breastcancer.Org
Date:9/27/2007

Sales of Limited Edition Strawberry Jelly Krimpets Will Benefit Online

Resource for Breast Cancer Support and Information

PHILADELPHIA, Sept. 27 /PRNewswire-FirstCall/ -- Tasty Baking Company today unveiled its most recent philanthropic product offering, the Tastykake Strawberry Jelly Krimpet. 10% of the proceeds from the sale of this limited edition offering will be donated to breastcancer.org, a Narberth, Pennsylvania based online resource dedicated to helping women and their loved ones make sense of the complex medical and personal information about breast cancer.

Strawberry Jelly Krimpets, an extension of the legendary sponge cake line, may be purchased in grocery stores and online at http://www.tastykake.com, while supplies last, for $3.79 per family pack. Information about breastcancer.org will appear on each family pack carton.

"The prevalence of breast cancer in our world is staggering, and breastcancer.org offers tremendous knowledge, comfort, and support to people when they need it most," said Autumn R. Bayles, Senior Vice President, Strategic Operations and Technology for Tasty Baking Company. "Utilizing the packaging of the Strawberry Jelly Krimpet to tell the story of breastcancer.org helps support the millions of people out there living with the disease and working toward a cure every day."

More than 8 million people visit breastcancer.org each year to learn about the disease and its impact on patients and families, while connecting with others going through a similar experience. The site was launched in 1999 by Dr. Marisa Weiss, a breast cancer specialist and author of the acclaimed book, Living Beyond Breast Cancer.

"Despite the widespread consumer awareness of breast cancer as an issue, the disease itself remains quite a confusing and scary experience for the people going through it," according to Dr. Weiss. "The fundraising opportunity that Tastykake has created will have a significant, lasting impact on breastcancer.org and the millions of people who visit our site each year." Dr. Weiss is also director of Breast Radiation Oncology at Lankenau Hospital, an acute-care teaching hospital in Wynnewood, PA, where the new product was announced during a news conference.

To learn more about Tasty Baking Company's philanthropic efforts, visit http://www.tastykake.com. For more information about breast health and breast cancer, visit http://www.breastcancer.org.

ABOUT TASTY BAKING COMPANY

Tasty Baking Company (Nasdaq: TSTY), founded in 1914 and headquartered in Philadelphia, Pennsylvania, is one of the country's leading bakers of snack cakes, pies, cookies, and donuts with manufacturing facilities in Philadelphia and Oxford, Pennsylvania. Tasty Baking Company offers more than 100 products under the Tastykake brand name. For more information on Tasty Baking Company, visit http://www.tastykake.com. In addition, consumers can send Tastykake products throughout the United States from the Company's website or by calling 1-800- 33-TASTY.

ABOUT BREASTCANCER.ORG

Serving 8 million individuals annually, breastcancer.org is the premier Internet source for responsible, accurate medical information and visual images about breast cancer, helping patients and survivors manage their breast cancer experience with confidence. The site helps women at every step along the way, including explaining medical terms, detailing treatment options, guiding possible questions for the next doctor's visit, providing suggestions for strengthening critical doctor-patient relationships, and interpreting the latest medical research. For more information, please visit http://www.breastcancer.org.


'/>"/>
SOURCE Tasty Baking Company
Copyright©2007 PR Newswire.
All rights reserved

Related medicine news :

1. Tasty Cosmetic Recipes to flavor your day
2. Birth- Control Made Easy And Tasty
3. Now, Fibre-enriched Tasty Snacks in the Making
4. Baking Soda Treatment for Life-Threatening Asthma
5. Holiday Baking Frenzy May Mask Eating Disorder in College Kids
6. Medicis Pharmaceutical company enters pediatric market
7. Problems Of a Growing Company
8. Teenagers Take More Risk-Taking Behaviors In The Company Of Same Sex Friends
9. British company developing ‘Safer Cigarettes
10. Australian Company Gets $10 million For Developing Skin Cancer Gel
11. Elderly People Prefer The Company Of Pet Dogs
Post Your Comments:
*Name:
*Comment:
*Email:
(Date:6/26/2016)... (PRWEB) , ... June 26, 2016 , ... Pixel Film ... Pro X. , "Film editors can give their videos a whole new perspective by ... Austin - CEO of Pixel Film Studios. , ProSlice Levels contains over 30 ...
(Date:6/25/2016)... Washington, D.C. (PRWEB) , ... June 25, 2016 ... ... will discuss health policy issues and applications at AcademyHealth’s Annual Research Meeting June ... share their work on several important health care topics including advance care planning, ...
(Date:6/25/2016)... Lewisville, TX (PRWEB) , ... June 25, 2016 , ... ... in the United States, named Dr. Sesan Ogunleye, as the Medical Director of its ... be the facility Medical Director of our new Mesquite location,” said Dr. James M. ...
(Date:6/25/2016)... ... ... Conventional wisdom preaches the benefits of moderation, whether it’s a matter of ... too high can result in disappointment, perhaps even self-loathing. However, those who set the ... Research from PsychTests.com reveals that behind the tendency to set low expectations ...
(Date:6/24/2016)... (PRWEB) , ... June 24, 2016 , ... Marcy was in a crisis. Her son ... lash out at his family verbally and physically. , “When something upset him, he couldn’t ... would use it. He would throw rocks at my other children and say he was ...
Breaking Medicine News(10 mins):
(Date:6/23/2016)... , June 23, 2016 ... "Pharmaceutical Excipients Market by Type (Organic Chemical (Sugar, ... Formulation (Oral, Topical, Coating, Parenteral) - Global Forecast to ... The global pharmaceutical excipients market ... at a CAGR of 6.1% in the forecast period ...
(Date:6/23/2016)... -- Research and Markets has announced the addition ... to their offering. The ... commercial environment for MedImmune to enter. The US ageing population ... to drive considerable growth for effective anti-influenza medications. The introduction ... considerably, but development is still in its infancy. ...
(Date:6/23/2016)... 23, 2016 Revolutionary technology includes ... Oticon , industry leaders in advanced audiology and hearing ... Oticon Opn ™, the world,s first internet connected hearing ... IoT devices.      (Photo: http://photos.prnewswire.com/prnh/20160622/382240 ... number of ,world firsts,: , TwinLink™ - ...
Breaking Medicine Technology: