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Susan G. Komen for the Cure Launches Unprecedented Global Expansion Program in 10 Countries
Date:9/29/2007

Pilot Program Designed to Create Sustainable Breast Cancer Programs in

Countries with Highest Potential, Greatest Need

BUDAPEST, Hungary, Sept. 29 /PRNewswire/ -- With more than 1 million women worldwide receiving a breast cancer diagnosis each year, it has never been more critical to increase advocacy for and education about this life-threatening disease. Building on the U.S.-Middle East Partnership for Breast Cancer Awareness and Research, launched in October 2006, Susan G. Komen for the Cure, working with the U.S. Department of State, is launching an unprecedented global expansion to create sustainable breast cancer outreach and education programs in 10 countries around the globe.

(Logo: http://www.newscom.com/cgi-bin/prnh/20070122/NYM084LOGO)

Komen for the Cure has developed five in-depth training modules, which capture the methodology and best practices that led the organization to becoming the world's largest and most successful breast cancer advocacy group. The modules include: Community Assessment, Volunteer and Organization Development, Awareness & Education, Fundraising and Advocacy. In the 10 pilot countries, the program will partner with various groups including NGOs, governments, and healthcare centers in each country to educate women and girls at the grassroots level through community-based projects, train primary healthcare workers, as well as address policy issues. Program participants will work with government officials who can lead the movement toward reducing deaths from breast cancer.

During the first year, culturally-tailored model programs will be tested, adapted and rolled-out in Brazil, Costa Rica, Ghana, India, Jordan, Mexico, Romania, Saudi Arabia, Ukraine, and United Arab Emirates. A program manager and volunteer coordinator will work in each country to implement this grassroots initiative. Komen will support t
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SOURCE Susan G. Komen for the Cure
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