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Susan G. Komen for the Cure(R)'s Circle of Promise to Mobilize African American Women Against Breast Cancer at 2008 Music Festival

R&B Artists Lyfe Jennings and Noel Gourdin, Syndicated Radio Personality Ebony Steele and Author & Nutritionist Dr. Ro to Promote Circle of Promise

at Booth #401
DALLAS, July 3 /PRNewswire/ --

WHAT: Circle of Promise Ambassadors Ebony Steele and Dr. Rovenia

Brock (Dr. Ro) will bring the fight against breast cancer to

the 2008 Essence Music Festival. Steele and Dr. Ro will share

their view on breast cancer in the African American community

during "Chick Chat" sessions. Platinum recording artist Lyfe

Jennings and R&B newcomer Noel Gourdin will visit the Circle of

Promise booth to greet fans and sign autographs for the first

100 people who visit the booth.

Together, Circle of Promise and Essence will raise awareness

through educational materials, dialogue and advice about how

African Americans can help to combat breast cancer. Nationwide,

African Americans have a lower incidence of breast cancer but

are more likely to die from the disease. According to the

National Cancer Institute, in Louisiana alone, African American

women have breast cancer incidence rates similar to the

national rate but have death rates 17 percent higher; they lead

third in the nation for the highest death rates.

For information on Circle of Promise visit

WHAT: Circle of Promise Ambassadors host "Chick Chat":

-- Ebony Steele, syndicated radio personality

-- Dr. Ro, acclaimed author and nutritionist

Special Guests:

-- R&B artists, Lyfe Jennings and Noel Gourdin

WHEN: Dr. Ro Health Chats and Book Signing:

-- Friday, July 4 at 11:00 a.m. and 2:00 p.m.

Ebony Steele and Dr. Ro Host "Chick Chat":

-- Saturday, July 5 at 11:00 a.m. and 2:00 p.m.

-- Sunday, July 6 at 11:00 a.m.

WHERE: Essence Music Festival

Booth #401 Ernest N. Morial Convention Center in New Orleans

MEDIA OP: Members of the media are invited to stop by the Circle of

Promise booth to cover the uniquely entertaining way our

ambassadors educate Festival attendees about combating breast

cancer in African Americans.


SOURCE Susan G. Komen for the Cure
Copyright©2008 PR Newswire.
All rights reserved

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