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Survey Shows At-Risk Men Lacking In Prostate Cancer Knowledge
Date:9/9/2009

and available treatment options remains low -- even among at-risk men who could benefit from this critical information. This remains the case even at a time when prostate cancer treatment has been identified by the Obama administration as one of the top 10 priorities for comparative effectiveness research -- one of the first steps towards national healthcare reform.(14)( )

To leverage this spotlight and to highlight the importance of National Prostate Cancer Awareness Month in September, Intuitive((R)) Surgical is launching the da Vinci((R)) Surgery Awareness Initiative.((TM)) The Awareness Initiative is supporting the Lance Armstrong Foundation in a national campaign reaching millions of people with the goal of educating the public about prostate cancer and raising funds to cure cancer.

The objective of the Awareness Initiative is to inform the community about prostate cancer: How it is detected, what causes the disease and how it is commonly treated. Hundreds of hospitals nationwide are participating in the Awareness Initiative through various locally sponsored events designed to increase awareness and featuring varied activities including cancer screening, guest speakers, health fairs, family and sports events. For event and donation information, visit www.davinciawareness.com.

About the survey

Data was collected from 1000 self-selected adult healthcare information seekers through an online panel available through Ztelligence.com, using an survey questionnaire. Fifty-four percent of those were male and 46 percent were female. The results reflect only the opinions of the healthcare seekers who chose to participate.

About Intuitive Surgical, Inc.

The survey was conducted by Intuitive Surgical, Inc. (Na
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SOURCE Intuitive Surgical, Inc.
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