Survey Reveals Long Term Care Key Issue for Voters in Presidentia... (r countless American families. Voters in...)

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Survey Reveals Long Term Care Key Issue for Voters in Presidential Election

Date:10/27/2008

r countless American families. Voters in the mid-forties to early sixties age group want to know that the candidates share their concerns."

According to the U.S. Department of Health and Human Services (HHS), 70 percent of Americans who reach their 65th birthday will have to pay for some kind of long term care services. Today, only 8 million Americans have purchased long term care insurance yet 76 million baby boomers* are on the cusp of potentially needing this type of protection. Costs continue to escalate for these types of services, having reached an average national cost of $76,460 for one year in a private nursing home room, according to Genworth's 2008 Cost of Care Survey.

"Amidst economic uncertainties, purchasing long term care insurance from a trusted leader in the industry is one thing consumers can do to ensure their future long term care needs are covered without having to spend their hard- earned savings," Stinson continued. "It's more important than ever that this type of protection be an integral part of each individual's overall financial plan."

Consumers interested in getting additional information about long term care planning can visit http://www.mylifemyfamily.com/. Consumers interested in getting additional information about the cost of care can visit http://www.Genworth.com/CostofCare or call 888 GENWORTH (888 436-9678).

About Long Term Care Insurance from Genworth Financial

Genworth Financial's Long Term Care Insurance business helped pioneer the development of long term care insurance in 1974 and has been an industry leader ever since. Long term care insurance is underwritten by Genworth Life Insurance Company, and in New York, by Genworth Life Insurance Company of New York, Administrative Offices: Richmond, Virginia. For more information, visit Genworth.com/longtermcare.

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SOURCE Genworth Financial, Inc.
Copyright©2008 PR Newswire.
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