Key Results from the Omnibus Survey:
-- Ninety-five percent of respondents are unaware that UV exposure can
cause eye damage.
-- Fifty-seven percent of respondents say they do not wear protective
eyewear when in the sun for extended periods of time. And with
Americans spending an average of 3.5 hours per day outdoors - this
amounts to more than 1,000 hours of UV damage to their eyes each year.
-- Forty-four percent do not have daily eyewear with UV protection, so
nearly half of the population is placing itself at risk for UV damage
to the eyes.
-- Nearly half of young adult respondents (age 18-24) say they do not
agree that UV protection is important at all.
Transitions Optical conducted this recent survey (this year, it has been conducted in conjunction with the New England Eye Institute) for the second consecutive year to further uncover what consumers know about the damage UV can cause and what steps they take to protect themselves. These findings will be used to shape and help support Transitions' consumer outreach campaign, which will continue to focus on educating the public about the need for UV and glare protection. To request more consumer UV awareness statistics and/or to schedule a phone interview with Dr. Barresi, New England Eye Institute, please contact Lauren Haralson at 212.614.4192.
About New England Eye Institute
The New England Eye Institute is a network of eyecare centers and
programs whose mission is to improve the visual health of populations
through excellence in collaborati
|SOURCE Transitions Optical, Inc.|
Copyright©2007 PR Newswire.
All rights reserved