Navigation Links
Study Shows Increases in Working After 65 and Using Commercial Insurance
Date:6/17/2009

MINNEAPOLIS, June 17 /PRNewswire/ -- Deft Research recently released the 2009 Age-In Study, which describes the expectations of those aged 63-64 for their retirement and health insurance. The study also develops a picture of health insurance preferences and priorities among persons in this group. This group is known as "age-ins" by health insurers because at 65 they become eligible for Medicare benefits and so must make their first decision about Medicare related health insurance.

According to the study, among those who have decided to work or retire, the percentage of age-ins who will continue working after age 65 has increased in the past year from 43% to 55%. And among those who will continue working, the largest share will look to commercial employee health benefits as their primary source of health insurance. Overall, 48% of all age-ins will purchase individual Medicare coverage from a Medicare Advantage plan or a Medigap carrier after they turn 65. For health insurers, this means that as more people in their mid-60's stay in the workforce, the consumer market that needs a Medicare plan at 65 is diminishing. The competition therefore is to be most effective at marketing to a diverse group who will retire along a range of ages.

The study helps by identifying market segments based on retirement approaches as well as different health benefit preferences for each segment. "Both market segments and preferences can be tied together," said Rich Hamer, Principal at Deft Research, "the study results could be used by plans to target segments with a specific message and product offer best suited for them."

The study was conducted in May of 2009 and included 1,469 age-in participants. The study linked its primary research to Nielsen Claritas' PRIZM to better understand who and where the best customers for specific types of Medicare related plans are. Recipients of the report will also have the opportunity for a teleconference presentation, and they also can receive follow up research and technical assistance, and monthly Executive Research Briefs.

About Deft Research, LLC

Deft Research, LLC is a market research firm specializing in the health consumer. Deft Research works with management to define critical business problems and conducts research that guides management to better, well supported decisions.

For more information see www.deftresearch.com or contact:

    Barb Strnad
    (612)436-8315
    bstrnad@deftresearch.com


'/>"/>
SOURCE Deft Research, LLC
Copyright©2009 PR Newswire.
All rights reserved

Related medicine news :

1. Bariatric Advantage High Protein Meal Replacement Clinical Study Presented at European Congress on Obesity
2. AGH Joins Select Group of Medical Centers in Study of Promising New Technology for Treatment of Heart Failure
3. Study Refutes Depression Gene Finding
4. Providing health insurance for US children would be cheaper than expected, study says
5. Study finds autistics better at problem-solving
6. Cannabis alters human DNA -- new study
7. HPV Vaccine Acceptability Study Announces Results
8. MUHC researcher awarded $500,000 to study pathogenesis of infectious disease
9. HealthLeaders-InterStudy Launches Pharmacy Benefit Evaluator
10. Scientific Study Makes it Possible to Measure Connection Between People
11. Transdel Pharmaceuticals Provides Update on Timing of Results for Phase 3 Study
Post Your Comments:
*Name:
*Comment:
*Email:
(Date:10/13/2017)... OBISPO, Calif. (PRWEB) , ... October 13, 2017 , ... ... or dementia. However, many long-term care insurance companies have a waiver for care if ... the 90-day elimination period, when the family pays for care, is often waived, so ...
(Date:10/13/2017)... , ... October 13, 2017 , ... Yisrayl Hawkins, Pastor ... that explains one of the most popular and least understood books in the Holy ... and puzzling descriptions that have baffled scholars for centuries. Many have tossed it off ...
(Date:10/13/2017)... ... ... “America On The Brink”: the Christian history of the United States and ... of published author, William Nowers. Captain Nowers and his wife, Millie, have six ... years in the Navy. Following his career as a naval aviator and carrier ...
(Date:10/12/2017)... Wis. (PRWEB) , ... October 12, 2017 , ... ... standard products to meet the demand of today’s consumer and regulatory authorities worldwide. ... of probiotic experts and tested to meet the highest standard. , These ...
(Date:10/12/2017)... ... October 12, 2017 , ... Information ... we intend to develop to enable prevention of a major side effect of ... loss, especially in pediatric patients. For cisplatin, hearing loss is FDA listed on-label ...
Breaking Medicine News(10 mins):
(Date:9/27/2017)... -- Commended for their devotion to personalized service, SMP Pharmacy Solutions ... in the South Florida Business Journal,s 50 Fastest-Growing Companies, and ... the national specialty pharmacy has found its niche.  To that ... be honored by SFBJ as the 2017 Power Leader in ... receive his award in October, Bardisa said of the three ...
(Date:9/25/2017)... 25, 2017  EpiVax, Inc., a leader in ... immune-engineering today announced the launch of EpiVax Oncology ... personalized therapeutic cancer vaccines. EpiVax has provided $500,000 ... to enabling technologies to the new precision immunotherapy ... EpiVax Oncology as Chief Executive Officer. Gad brings ...
(Date:9/22/2017)... -- AVACEN Medical (AVACEN) announced that its CE-Marked AVACEN ... with the widespread pain associated with fibromyalgia in the ... Essex, England commented, "I had difficulty ... sleep at all, tremendous pain, with every movement sending ... AVACEN 100] enough, how this has and is helping ...
Breaking Medicine Technology: